2026/10/10

37 Reasons Why You Should Be Blogging

Are you not blogging? Really. You should be.

Why should you start a blog? Do you think it is a waste of time? Think again.

If you have the above questions or thoughts, you should read this article. Today I am going to show you various reasons why you should be blogging.

There is no doubt that blogging is one of the best and most recommended ways to make money online.
 
But still, most people are unaware of how to blog or why they should blog.

Let`s understand What is a blog?

A blog is a site where a blogger regularly updates posts such as news articles, technology articles, updates, magazine-style articles, essays, and anything a blogger loves to do. You may have seen that on blogs; you do not have to register to see the content.

A blog is an online platform for the latest and trendy content to share the latest updates with readers worldwide.

Bloggers and businesses have their own blogs focused on static pages.

You may have already seen many blogs, but you did not have any idea what type of site that was.

You can't expect a blog to be rocking from day one until you invest your time and some money in the process.

So let`s focus on the topic, and let me show you various ways why you should be blogging.

Why you should be blogging?

1) It`s easy to start a blog:

It is easy to start a blog, which is why anyone who wants to be part of the blogosphere can start his blog in just a few clicks.
 
You need a domain, web hosting, and a good theme to start your blog. Bluehost is one of the best platforms to star WordPress blog with its one-click installation feature.

You can even start blogging on free platforms like Blogger or Tumblr, but if you want to make money as a professional blogger, you should at least buy a custom domain which can cost the max of $12 a year, and use a custom theme.

It is really easy to start a blog. Check the blogging Guide.

2) Make 6 figure Earning within a year:

It is said and proved by various professional bloggers that within a year of professional blogging, you can easily reach 6 figure income.

It takes more effort to make money than to start a blog. You need to publish posts, attract readers and promote your content on various social platforms and even offline. A blogger also must make his blog a brand.

It took me around 6 months to learn about blogging and start my first professional blog. You will be a professional blogger if you follow everything to start a blog.

3) No technical skills needed:

The best thing about blogging is that even a technical illiterate can start a blog. All you need to do is follow the step-by-step guide to start a blog.

Without technical knowledge of coding or websites, you can easily start your own blog.

4) Start a Blog in Just 5 Minutes:

With the help of Bluehost hosting, you can start a self-hosted WordPress blog in just 5 minutes.

Isn`t that easy?

All you need to do is buy web hosting, and you will get a free domain name, and then you can start the process.

You can install WordPress on your hosting and start creating posts and pages.

5) You can do blogging from anywhere:

The best thing which makes me love blogging is that I can do blogging from anywhere.

Whether you are traveling, sitting at home, staying at a hotel, a coffee shop, or even abroad, you can work on your blog from anywhere.

You only need a system (Laptop/Computer) and an internet connection.

6) Platform to share thoughts and ideas:

It`s not always about money.

Many bloggers write on blogs to create awareness about some social cause or spread their views with people or followers worldwide.

If you do not want to make money, you can start a blog on Blogger to Tumblr.

These are free platforms.

But if you want to make money blogging after some time, you can move your blog from a free platform to WordPress.

Always recommended that you start a blog on a custom domain with a custom theme.

7) Shouldn`t starts a blog for free:

You can start a blog with various free platforms, such as BlogSpot, Tumblr, or WordPress.com.

But if your focus is to make money blogging, you need a custom domain, Web hosting, and a responsive template. But if you want to share a thought, you can use free blogging platforms.

You can easily start a blog on Bluehost with their one-click Wordpress installation.

8) Improve Writing Skills:

Blogging not only help you to get an online platform but also helps you to become a better writer.

The more you write, the better writer you become.

Some so many bloggers never had any idea about how to write in the beginning, but with the time they spend blogging, they become professional writers.

It`s just like practice makes a man perfect.

9) Share Knowledge:

You can start a niche blog or write on a specific subject to share your experience and expertise with people worldwide.

A profitable blog is a blog that helps others with its content.

For example, the PCMAG blog is about the least technologies.

10) Gain knowledge, increase credibility

Blogging is a process of gaining more and more knowledge. The more knowledge you gain, the more credible you become.

It helps you become an expert in your niche.

It also helps you to become an authority blogger.
 
Sharing your experience is always the best way to establish yourself as a professional blogger.

11) An Extra Add-on to Your Blog:

Do you know that you can even add a blog to your resume and give it a professional look?

But for this purpose, you should have a blog with appropriate content and look professional.
 
As more businesses hire professional from social networks such as LinkedIn, adding a blog to your social profile help you to attract more offers.

It also shows that you have a good knowledge of what you write and are passionate about learning new things.

12) Every Business should be Blogging:

Every business should be blogging.

Businesses have many reasons to add a blog to their site.

Blogging also helps them to create awareness about their products or services.

It also helps to build your blog as a brand.

A business blog not only takes about its products but also transfers knowledge to its employees, shares about events, and helps to generate new ideas.

It also gives customers a good platform to learn about the business and its services.

13) Blog increase sales:

It has been observed that businesses are getting more sales after adding a blog to their websites.

It gives a boost to their brand and builds trust among customers.

The stronger a brand becomes, the more leads it can generate.

Brands can even link their blogs with their social profiles and easily share what they want to promote via their blogs on various social networks.
 
This also helps to boost more sales.

14) Press Release tool for a Business:

A blog is one of the best tools which work as PR for a business.

Businesses post their new launch announcements on their blogs. These announcements help to attract more readers.

15) Rise of a Professional Writer:

Various bloggers have become brands by writing as the top professional in their niche.

For example, Perezhilton is the creation of Mario Armando Lavandeira Jr.

Now he is also known as Perez Hilton because his blog became famous among celebrities and the world.

16) Number of opportunities:

Blogging is for everyone.

Whether you are a journalist, writer, author, or schoolboy, You can learn and promote what you want to share with the world with the help of blogging.

You can make money from blogging or even sell your blog.

17) Become a researcher:

It is the hobby of a professional blogger to write about the latest and trendy topics.
 
This habit makes him a researcher.

Bloggers must research and understand the latest trends before writing about them on their blogs.

The more information your blog has, the more readers your blog attracts.

18) it`s a network:

Blogging brings network opportunities.

Bloggers always have so much knowledge that they have to offer many things.

When your blog becomes a brand, you become a brand.

Establish a bigger blogger outreach to expand your knowledge and connections.

19) Discipline:

Discipline is the feature of a blogger.

If you are not disciplined about your work, you cannot be successful in blogging.

Regularize your blogging work, and this will help you gain expertise. 

20) Unleash your creativity:

Blogging brings creativity. It makes you a good blogger and a writer who knows how to express yourself creatively.

When you are writing on a blog, you do not write as a student in examination-you write as a professional who knows his strengths and limits.

21) Fun on your way:

The beauty of blogging is that it brings fun your way.
 
You can work whenever you want and from wherever you want. You will be your boss and can write about anything you want.

It is great fun when you turn your blog into a successful blog.
 
Your first job is to create quality content while writing pillar articles; the second is to understand your readers and write for them.

22) Boost Confidence:

Being a professional blogger is good for confidence.
 
It makes you a more disciplined person.

You are not a man of publish button, but you are a man of your own will and the love of your readers.

The more content you write, the more money you make, but only if your readers love your blog.

23) Organized:

Blogging makes you an organized person.

You can organize from day one, but you develop this habit when writing regularly.

The more you write, the more organized your become.

When blogging, you are writing, optimizing, and promoting your content to grab more business or make more money.

24) Become inspiration:

If you are a dedicated blogger who wants to deliver a message to your valuable readers, then you can inspire others.

Whether you are writing reviews or sharing the latest news, there is always a good chance of inspiration.

If you can convey your passion to others, you are an inspirational blogger.

25) Public Scrutiny: Hell No

Blogging boosts confidence in a blogger.

So when you become a blogger, you do not fear revealing your thoughts.

Blog more, fear less.

26) Feeling of Awesomeness:

After writing a blog post, which you believe will attract readers and engage them with your content, hit the Publish button, and you will feel great.

Why?

Because it took a good amount of effort to write a post, such as keyword research, finding resources, taking main points, writing to the point, storytelling, and proofreading.

When you hit the publish button, you make your work available to the entire world.

27) Spirit Walker:

Everything your write on the blog has the potential to be seen even after thousands of years.

Maybe your greatest grandsons want to see how life was back in your time.

28) Blogging for Everyone:

Do you have a passion for being amazing?

If yes, believe me, blogging is for you, not only for you but for everyone who wants to bring something more into his life and wants to become more and do more.

Every day millions of new blogs are rising.

So you see, lots of people are blogging, not just for money but for everything.

29) Your own Blogging Community:

Blogging helps you to build your blogging community of likeminded people.

It is human nature that people of similar interests always gather in the same place.

If you post what your readers love, they will come back again and again.

Not only readers but professional bloggers also like to connect with you.

30) Free for you only:

There are high chances for a blogger to get free stuff from businesses so they can test and review the products and services of various bloggers on their blogs.

31) Worthy Cause of Blogging:

Do you want to establish yourself as a professional blogger?

If yes, always work for an important cause.

You can create awareness about something.

This will also help you make money by getting your readers' trust.

32) More Traffic with Blogging:

A blog is one of the best supporting tools for an online business.
 
If you have a website to sell products, you should focus on getting more leads by traffic.

If you want to rank your product, the product listing page does not work well, and you need in-depth content to support your product to rank higher in Google searches.

33) Talk to Your Audience through Blogging:

If you publish quality content regularly, your blog will easily become a community.

The comment section of your blog also plays an important role in answering the questions of your potential buyers.

This will make buyers believe that their voices can be heard.

34) Blogging Makes You an Expert:

When you spend a good amount of time blogging about some specific topic, you will certainly gain more knowledge than many others.

This helps you boost your expertise and try new things, and test new ideas as an expert.

People look for your expert advice when they find you have better knowledge about something they lack.

35) Blogging makes you enter into school of your interest:

These days schools are willing to choose students with something extra than other students.

Blogging offers a platform to show what more you have inside the world.

Your blog shows your knowledge and confidence.

This will help you to shine when you enter a school.

36) Blogging Brings More Work opportunities:

Blogging brings you more opportunities to work than anything else.

You can work in a company or work as a freelancer.

Blogging brings you a lot of work as a blogger, writer, and marketer.

37) Popularity:

Blogging also brings your popularity. The more popular your blog becomes, the more popular you become.

The more people know your blog they also know about you.

With time you also become the center of talk when someone talks about your blog.

This is an amazing thing.

So these are the 37 reasons why you should be blogging. I believe you will find your reasons among them.

What is the best Time to start a blog?

People always ask me the best time to start a blog.

I recommend the best time to start a blog is now.

The sooner you start, the sooner you can get successful. Time is the money.

If you still have questions, feel free to ask me via comments.

If you like this guide, why should you blog? Feel free to share with your friends and family or on social platforms.
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2026/10/09

Why is Blogging Important for SEO and Marketing?

Are you into blogging? Why does blogging matter? Are blogs still relevant? Why are SEOs and Marketers still relying on blogging?

It is the reality that every SEO expert and marketer is using blogging to reach the target audience and generate more revenue for his clients.

You may not know the history of blogging, but you surely want to know the current situation and future.

Facts show that blogging is still worthwhile.

WordPress report shows that every month 70 million new blog posts get published. WordPress is the biggest blogging platform, with 42% of the blogging market share.

This shows that blogging is getting popular daily and has a bright future.

There are multiple ways how content marketers can reach the target audience, such as videos, ebooks, events, infographics, etc. Yet 90% of businesses rely on blogs to market their products or services.

As millions of posts are getting published every month, how can a business achieve something with overcrowded content?

A business or expert marketer can make a difference with his approach and SEO strategy focused on creating authoritative blog posts.

And for this purpose, you should understand buyers’ personas.

If you are a content marketer or and SEO professional, then at some point, you will also think creating blog posts is still essential.

People spend hours on social media networks; do they care about blogs.

The answer is yes.

Blogging is not a social network where anyone can post anything without relevance.

A blog is an essential asset for a business that is helpful in:

  • Educating customers about the products or services.
  • Market your business and bring customers to your website.
  • Build trust and authority.

You can achieve this only with influential blog posts.

Blogs are essential, but it takes time to create a substantial blog post according to the audience and SEO.

But why blogging is still relevant.

Here is what you must know.

Why is blogging essential for SEO and Marketing?

Blogs Build Trust and Loyal Audience:

How can a blog help your business to build trust and a loyal customer base?

Blogging is a great way to feed your customer what he/she is interested in and, at the same time, tell them how your product is better for them without even marketing your product.

Such educative information makes people trust your brand and become regular visitors to your website.

This strategy also helps in building authority for your business blog.

A blog works on the strategy of slow and steady wins the race.

You can slowly attract your target audience by regularly providing helpful information in the shape of blog posts.

Prove your expertise and make your audience trust you.

Blog helps you follow Eat concept that stands for expert, authority, and trust.

EAT is not a ranking factor, yet you should follow it to show Google your expertise, authoritativeness, and trustworthiness.

And to meet that standard, your blog post should be relevant, informative, factual, and accurate.

Blogging Improve Brand Visibility:

Blogging improves brand visibility with content.

SEO-optimized blog posts rank better in search engine results. Therefore, your blog should satisfy not only Google but also answer the visitor’s query.

Use keywords in your content, title, and subheading. Publish well-researched content copy.

Interlinking or Internal linking is also essential to connect blog posts. It improves navigation and makes people spend more time on your blog.

This strategy improves authority, visibility, and awareness.

Content length is also essential, but it is more about adding more information to your post rather than just adding meaningless words.

Creative visuals also play an essential role in improving user engagement and content visibility.

Blogging Improves Brand Awareness:

Unique tones and evergreen posts make your brand look healthy and helpful.

Fresh and informative content improves search ranking and grabs more traffic to your blog from search engines.

Work on improving your SERP presence.

Spend time on topic research, content creation, proofreading, and SEO optimization to improve brand awareness.

Blogging Increase Customers:

Customers are the need of every business.

Without customers, there will be no revenue.

Blogging is the best way to make new people find your site and make them subscribe to your email newsletter.

Email subscribers have more potential to buy from the business than people who do not join the email list.

The email list shows your relationship with your audience.

Also, work on improving the open email rate.

Blogging Boost Engagement:

SEOs and digital marketers are working hard to find new and more customers.

Blogging is the best tool to share content on social media and educate your audience.

Your audience can also share your products and services on their social media accounts.

It is a great way to boost engagement with the help of social shares, likes, and comments.

Blogging engages your target audience with your business.

Blogging Teaches You What Customer want:

So what does the customer want?

If you know the answer and deliver that faster, you will surely outrank your competitors.

Try to answer your customer’s queries in blog posts.

Do some research to find out the areas where your customers are struggling.

Publish the solution in your blog post.

Let the audience leave questions and feedback.

This will help your brand improve its marketing strategies.

Future of Blogging:

Blogging has a future but only for those who put effort into:

  • Understanding customers
  • Offering the best solutions
  • Updating old content
  • Getting rid of outdated strategies, and doing everything to please their customers.

Blogging is Changing:

Now you know the history of blogging and the Future of Blogging.

Blogging is more about quality, effectiveness, marketing, and solution.

You should not publish content to fill your website with blog posts.

Your focus should be on creative, valuable, authoritative blog posts that both search engines and your audience find helpful.

Here are the few things that you must do to future-proof your blogging:

  • First, share your content on multiple channels. Use content syndication, podcasts, and social media channels to promote your content.
  • Add creative visuals such as infographics, gifs, short videos, pictures, etc.
  • Improve search engine ranking to attract maximum organic traffic.

Conclusion:

Blogging is relevant.

Use more tools to power up your blogs, such as SEO, promotions, etc.

Use best on-page SEO practices to make your blog post search engine friendly.

Improve your SEO strategy with time and according to major search engines.

A blog is a powerful tool for content marketing and SEO. Use it wisely.

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2026/10/08

How to Brand a WordPress Site (7 Beginner Tips You Can Use Today)

WordPress is one of the internet’s most popular website creators.

Its gold-standard, open-source software is free for anyone to use – and with a small upgrade, you can attach your professional domain name to your site.

The low cost and user-friendliness of WordPress mean it is one of the world’s go-to systems for blogging and website creation. It is what’s known as a content management system (CMS).

This allows you to create a website and upload content to it easily from an invisible back end that your website visitors can’t see.

People pay dozens to hundreds of dollars monthly for website management and hosting from proprietary services. 

WordPress does not require such an investment. As such, it’s the perfect option for beginners. Still, you’ve got to know how to use it well.

One of the most important aspects of website design is branding. 

You want your visitors to feel as though they have a unique experience they can’t find anywhere else. 

That means making yourself stand out – which you will have a much easier time doing with the following seven tips. Read on!

1. Set Your Objectives Ahead of Time

WordPress is a simple system to navigate once you get the hang of it.

However, setting up a website will still take hours of your time.

Plan on 10-20 hours, including choosing your brand colors, getting a logo, writing copy, selecting a theme, and loading everything in.

Given the time commitment, it’s smart to ask yourself, “What do I want from this?” Is it sales? Email signups? Meetings? Whatever the case, you’ll want to tailor your web copy and design to it.

PRO TIP: If you’re unsure what your objectives are, it’s time to halt your process and speak with a trusted advisor. You MUST know what you’re trying to achieve before you put up your website, or you are simply wasting your time.

2. Get Your Own Domain Name

This is one of the trickier aspects of WordPress to understand, but also one of the most important.

WordPress software is, as mentioned, free and open-source.

That means anyone can use it. WordPress even provides complimentary hosting if you choose – i.e., a place to keep your website on its servers.

If you choose to use WordPress hosting, you are taking advantage of the WordPress.com arm of the organization.

They will host your site, but they will not give you your domain name – it will end with the WordPress address. So if your business name is Bits and Baubles, your website might read https://bitsandbaubles.wordpress.com. It’s free, but it’s not very professional-looking.

For that reason, most businesses opt to connect their domain names using WordPress.org.

You have to pay for your hosting and domain name, but once you do, you can use the themes and CMS with your domain – e.g., https://bitsandbaubles.com.

PRO TIP: Is your domain name available? Play around on a site like Google Domains to see what’s available.

3. Nail Your Logo

Logos are key. You will use them everywhere, from your business card to the top of your website.

Get yours right by ditching the drawing board and using a professional logo provider.

Human designers abound on the internet, but most are quite expensive.

The best bet is to use an online logo creator, which gives you plenty of options but won’t make you pay until you’re happy with your file.

Remember to use your logo as your favicon as well.

The favicon is the little icon that sits at the top of an open tab, and it’s what shows up on the browser bar when someone favorites your site.

Make the most of this little bit of branding potential!

PRO TIP: If you aren’t confident designing your logo, reach out to a professional designer.

Just note that this will cost money, so it’s best to use an online service that will walk you through the steps and suggest designs that match your needs.

4. Select Your Theme Carefully

WordPress is famous for its wealth of free and low-cost themes.

You have many options and can easily pick one from a theme template site.

As with the rest of its ethics, WordPress themes seek to smooth your transition from an entrepreneur with a pretty good idea to a businessperson with excellent prospects.

Before you select a theme and launch your site, load up enough content that you can see what your theme will look like when filled out.

That way, you won’t find out later if you don’t like it.

PRO TIP: While you can change your themes easily on WordPress, it’s not advisable to do it too often. One of the most important parts of branding is consistency; if you are constantly changing the look of your site, you aren’t very consistent.

Your audience will lose trust, so once you find a good theme, stick to it.

5. Choose 3-5 Brand Colors

Ready? This is one of the fun parts of designing a well-branded WordPress site.

You can play around with colors, matching them up to create a small stable of colors representing you.

Make sure to choose:

  • A background color (usually white, though ivory and light grey are also okay)
  • A text color (dark grey or black)
  • 2-4 other brand colors

Note: if your logo leverages more than white and black, you might want to wait to get it until after you choose your brand colors.

PRO TIP: Are you stumped when it comes to shades? Use a color picker that generates themed color sets or picks out the hues in images and reports them back to you for use.

6. Tell a Story

Don’t forget that WordPress is not just a website design platform.

It’s also a CMS, meaning it’s very easy for you to upload content to it regularly.

Even if you don’t hope to become a well-known blogger, that doesn’t mean you should ignore this feature.

There is a middle ground between throwing up a few web pages when you begin and blogging daily.

Use that middle ground to tell your story.

You can do this in several ways, from creating good foundational content for your Home, About, and Contact pages.

You might also have Shop, Mission, or Work With Me pages – it’s all up to you and your business strategy.

Once you’ve got those pages in the bag, look for other ways to add value to your site.

Will you have news once in a while?

Stick a News link in your menu, then only post to it when you have something to share.

Avoiding the word “blog” can reduce the pressure you might feel to produce when you don’t have much to say.

PRO TIP: If you’re genuinely unsure how to spread your story out across the pages of your site, then sit down at your computer and draft your business’s tale in a Word document.

After you’ve collected a thorough narrative, parcel it out over a few pages of your site.

7. Don’t Forget UX

UX, or user experience, design is key. It dictates how a person will use your site, which in turn dictates the kind of experience they will have.

Before you launch your website to the public, have several people test it out.

  • Do they understand how the menu works?
  • Can they navigate to every page from every page?
  • Do they know how to find what you want them to see (e.g., your shop or forms)?
  • And so forth.

PRO TIP: Confused about UX design? You can hire people online to help you tweak your site without paying them to build the whole thing.

There are plenty of places to find freelancers, and many companies will offer this as an à la carte option.

Slow and Steady Wins the (Branding) Race:

It’s tempting to look at the above list and start crying, but … don’t.

Remember the tortoise and the hare?

Be the tortoise, going down the list methodically and ticking off one element at a time. It’s too easy to encounter overwhelmed otherwise.

If you stick with that slow and steady approach, you’ll have a lovely WordPress site before you know it.

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2026/10/06

Thin Content: What is Thin Content? Why and how to fix it?

Thin content! What the hell is thin content? Is your website or blog has populated with thin content? How to get rid of it or how to fix thin content? One of the primary reasons why your content is not ranking in search results is “Thin Content.”

What is Thin Content?

Thin content is known as content with no value or very small to attract the visitor.

As a thin person it is super hard for a thin content to rank for competitive keywords or queries.

Most of the times, bloggers post thin content to create more and more articles, without producing more value to a reader.

There are some commonly used types of thin content;
  • Duplicate Content
  • Automatically generated content
  • Scraped content
  • Doorway pages
Google has also introduced doorway pages penalty to ensure that webmaster should stop abusing this.

Google Panda update was also punishing the websites and blogs with low-quality content or thin content.

Thin content can never satisfy the related queries or overall queries of a visitor. This tells that thin content can only be there to fill the blog with posts, not for better user experience.

Google and other search engines focus more on user experience.

So if your content is not appealing to the user or it is thin, that means you cannot serve the user well, and this is the reason why thin content will never rank in Google search results.

Publishing thin content can damage the reputation of your brand.

It lacks the essence of engagement and makes user quite your page quickly.

Thin content is the main reason behind the high bounce rate.

If your website or blog also have thin content, then you should take steps to fix it.

For a blogger or SMB’s it is easy to simple to fix the thin content issues, but it will take a lot of time to implement the strategy.

In this article, I will not only talk about thin content but also focus on how you can diagnose the thin content and fix a thin content issue on pages or blogs.

How to Diagnose Your Website Content?

Now you understand what thin content is. It is the time to find out how to diagnose your site content for the thin content issue.

Big Picture:

There are tons of SEO tools available, but you should not focus on using human approach.
  • Use site operator command for a quick overview
  • Analyze the number of indexed pages
  • Analyze the title and URL structure
Remember that search operator result can look different than the actual outcome for the same query.

Use eagle eye concept to create content with high resourced value.

Use Google analytics, ubersuggest to find the most trafficked pages.

Read the content:

Read the content but don’t focus on the number of words.

Focus on the quality of the content and level of engagement.

There is no sure shot rule that only long content rank better.

When it comes to rank higher in search results only quality and relevance matter the most.

With the best content you can say something in just 250 words rather than poorly written 2500 words.

Reading the content will help you discover such an issue.

Get rid of duplicate content:

Duplicate content is severely harmful to your business or blog.

Some tools will help you to fix the duplicate content issue.

You can use Copyscape and screamingfrog to get rid of duplicate content. Copyscape will help you to fix copy content issues quickly.

Duplicate content is the big issue for the brand and blogs that publish hundreds of articles every month.

At eAskme, we have 1800+ articles and every month publish many articles.

Copyscape is the most-worthy tool for eAskme to get rid of duplicate content.

Screamingfrog is also the tool which helps me to find the duplicate content and fix it.

One should always avoid duplicate titles in thin content.

Sometimes you need to add more words and publish latest updates to fox thin content issues.

You may also need to rewrite the complete article to polish the quality of your blog content.

How to fix Thin Content in posts and pages?

After analyzing and diagnosing the content on your pages and posts, the next thing is to prioritize list such as content scoring, based on the rate of interest.

It can be time-consuming, but it will create a long-lasting impact on your business. It will also help you to power up the SEO of your blog or business website.

When it comes to fixing many pages, you need to do it one by one.

After creating the list of pages with thin content, you need to plan which pages you want to fix in the first month.

Even if you have to the first blog post of your blog then just do it.

Here are a few ways that will help you fix the thin content issue in a super fantastic way;
  • www or non www url:
This is what you should do in the beginning. You need to set preferred url and redirect other versions to canonical url.
  • http or https:
Always redirect all non-http links to https.
  • Thin category pages:
Nonindex the thin content categories.
  • Comment pagination:
Comment pagination is the main problem of WordPress users. Disallow comment pagination on your blog or website.
  • Mobile Friendly website:
Stop using subdomains for mobile users. Always use mobile friendly responsive design to create a fast loading website or blog.

Final Words/Conclusion:

Thin content is a significant issue. It is a problem that most of the old sites and sites with too many pages or posts have to deal with.
  • Now you understand what thin content is?
  • What will you do now?
  • Will you fix the thin content?
  • Or will you leave the content as it is?
Do share your thoughts.
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Content Velocity: What is it, Why it is important and How to Calculate it?

What is important? Quality, quantity or both?

There is no doubt that you must create quality content for your blog audience and search engine. There the effect multiplies when you know where you are in the race to get the maximum audience and better ranking.

These days, every professional blogger and marketer is creating quality content. Not only you, but your competitors are also following a quality content strategy.

The most common issues with long time bloggers and marketers is that they start complaining that creating more content decrease their quality.

Well, this is not 100% true; it is more a lazy man’s line.

Creating more high-quality content will have a better chance to boost your organic traffic and attract more audiences.

Content velocity is essential, and today, I will cover everything for you.

What is Content Velocity?

Content velocity is the amount of content published by a brand, blogger or marketer to boost traffic, ranking and conversion.

The easiest way to find out the difference between your content velocity and your competitor is by comparing the content published in the given time.

For example, you should check how much content your competitor has produced in a quarter and how much you have published; you will find out the difference.

Why is Content Velocity important?

Content velocity is essential, and many reasons make you care about it.

Here I am sharing the most effective ones:

Add More Resources:

Content velocity is essential to create more resources to reach a wider audience.

If you want to beat your competitors, then you must understand that quality content velocity will help you reach more audiences related to the similar topic.

Measuring and comparing your content velocity with your competitors will help you find how you can add more resources to your site.

Track Your Competitor:

Competitor analysis is part of an effective SEO strategy.

Content velocity is not just about comparing the amount of content you have published with your competitors.

Still, it is also about discovering how many people are working for your competitors and if you also need to hire staff for running a successful blogging or eCommerce business.

You will also find out if the resource are full-time, part-time, freelancers, etc.

Analyze the Cost of Content:

Quality costs you money or time, or sometimes both.

Use the Content velocity report to determine how much money your competitors are investing in producing high-quality content.

Also, find out how much you can invest in improving the quality of existing content also.

This will give you a better idea of where you are standing and how much you need to invest in outranking your competitors.

Now the question is how you can calculate content velocity. Here is the answer!

How to Calculate Content Velocity?

Calculating content velocity!

Well, sometimes it can be simple, but sometimes it will be more complicated than anything else.

The best way to calculate content velocity is by using given competitor analysis tools from the list of SEO tools. The most popular are Screaming Frog, SEMRush, Ahrefs, etc.

First of all, you need to find the page or blog post published on the competitor’s website or blog.

You can do it by visiting SEMRush, use the URL filter function to filter down the pages and expert the final result.

Now use this list in Screaming Frog to extract the publish date of the posts.

The result will display how often your competitors are publishing content during the specific period.

You will also use this data to check;
  • Article Schema
  • Blog Post Schema
  • Metadata

This may be time consuming, but it will help you get the final result.

Experts track the Author data to figure out how much content an author has published in a given time.

This data will help you find out who is winning with content velocity and who is losing.

If WordCount is what you were ignoring, this data will also focus on the Word Count of the content.

This data will teach you two things;

  • How long is the content there on the site?
  • How much has the competitor invested in creating such content?

Many established freelance writers are charging upto $0.06/word.

This means that a 1000 words article will cost upto $600.

Use this data to calculate how much you need to invest in creating better content than your competitors.

Now maintain an excel sheet to make it clear how you and your competitors are doing.

Note the following in the content velocity excel sheet:

  • Number of pages/month
  • Word Count
  • Cost per page

Total monthly or quarterly cost

This is the best way to understand where your content is standing against your competitors.  This research will help you to improve your content according to the latest standards.

You can also take the help of the SEO experts and SEO team to grab more information from this data.
To be an expert researcher, you need to find out how many authors write content for your competitor in a specific period.

Or you can take the help of LinkedIn to search the people working for your competitors.

Use this data to measure their team and performance.

Final Words:

This is an in-depth research strategy like the Eagle eye concept. 

No matter people are talking about content velocity or not. It is essential to create more and more high-quality content for the audience. This will make them engage on your blog, bring more social shares, better ranking, and conversion.

Researching content velocity is a time consuming process, but will open the Pandora box of information for you.

You may already be creating good quality content. But now it is the time to create the same amount or more content than your competitors.

If you find this article interesting, do share it with your friends and family.

In case of any questions, feel free to ask me via comments.

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2026/10/04

Blogging or Vlogging? Which is Best for Your Small Business Marketing Strategy?

Using a solid online marketing strategy, even for a small business, can be a sink-or-swim operation.

In 2026 there is no excuse for not maximizing this business funnel, and ideally, you'll have a purpose-built team on board to help you succeed in this field.

You should not approach this in a half-hearted manner, and you must avoid looking to do this in-house.

If this means outsourcing to a proven provider, so be it; the advantages of getting this right are manifold. Therefore, any financial outlay will be more than covered by the likely positive results.

Common online marketing strategies include vlogging and blogging, but what is the difference?

Blogging or Vlogging, What's the Difference?

Blogging, to some extent, is something of an antiquated online content form, but that doesn't mean it can't be immensely effective, just so long as you do it right.

Blogging is straight-up written content and can cover any topic or niche in its most successful form, especially from a business perspective; this content will be informative and interesting while also educating a reader, perhaps on the products and services you offer.

Vlogging, as the name might suggest to some of you, is a visual form of blogging, meaning that it could be a similar style of content to blogging but presented via a video.

This is most certainly the more forward-thinking style of content but will require a little more work, and potential associated costs will make it more expensive to put together.

For example, let's say your small business is looking to promote a new product or service, and a blog that may sit on your site will look to delve deeper into the positives of what you have to offer, perhaps expanding on its usage to draw in a possible customer.

A vlog can do the same job but in visual form.

This can be particularly relevant if your business is in a creative field, where the upsides of your offer will be far better relayed in a video format.

You can jazz up your video content without overly stretching your budget. Shooting a video can be effectively completed using a smartphone.

You can make your production more professional by investing in several relevant areas at little or no extra cost, such as free sound effects or free-to-use imagery.

You can double up your efforts and present both types within the same post. In other words, a blog that has an accompanying video.

The Advantage of Blogging for Your Business Strategy:

The benefits of running a blog on your company website are numerous; here are just a handful.

Improve Visibility and Reach On Search Engines:

If you want your company to have significant exposure on internet search engines, i.e., Google, then a constantly updating site helps greatly.

By publishing regular content, you are sending signals to Google.

If this content is valuable and relevant, you'll see an uptick in your rankings for specific relevant searches, mainly because, over time, Google will see you as a valuable source in your field.

Building Your Brand:

Having interesting blog content can help to drive traffic to your site.

If the blog includes a regular, relevant output that is engaging, then you are helping to build your brand, making you look more trustworthy and useful to prospective clients and customers.

Help With Social Media Presence:

If your company's site has the continuity of regular blog output, this can be a handy way to expand the reach of your social media channels.

If that content is genuinely informative, it will help the organic growth of your network pages, which drives traffic to your site.

Why Vlogging May Be a Better Option?

Going down the vlogging avenue has many upsides, such as the following.

Face to Face:

Using a video can help make your business feel more real and inviting.

Having an actual person speak to your audience will give your company a more personal touch.

That leads to a better connection with your potential client base.

Break Down Complex Subject Matter:

Perhaps your company is in what might be deemed 'dry' and seemingly unexciting, but using a vlog could help break things down into more manageable and easily understandable chunks.

Visual stimuli could help better illustrate what your company does and the benefits of its products and services, more so than just words on a webpage.

Easier to Reach a Larger Audience:

If someone reads an interesting blog, they may occasionally choose to share its benefits with others.

However, they are far more likely to do so when that content is in a video format.

There are many reasons for this, but the key one relates to the fact that the visual medium is far more effective at entertaining and informing the general public, especially if the vlog/video is well-produced and professional in appearance.

It Doesn't Have to be an Either/Or Situation:

It would be easy and accurate to draw up countless reasons why blogging and vlogging could be valuable for your small business. This isn't necessarily an either/or situation.

Ideally, your company should adopt a combination of efforts on this front.

Above all else, the key here is to produce content that is not necessarily solely promotional but also offers potential customers and viewers a reason to interact and engage with you, your products, and your services.

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