Facebook users are getting notifications that Facebook analytics are going away.
Facebook has officially announced that on 30th June 2021, they will shut down the Facebook analytics.
This is big news for Facebook users and businesses.
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| Facebook Analytics Going Away: Facebook is Shutting Down Analytics on 30th June 2021: eAskme |
Other people are at: Facebook Displaying Context Labels to Pages in News Feed
Facebook has also advised the users to export their tables and charts before 30th June 2021. After that, the user will not be able to access reports on Facebook.
If you still do not know what Facebook analytics is, then read this.
What is Facebook Analytics?
Facebook Analytics is the master tool to track interactions such as page views, likes, etc., on Facebook pages.
This is a powerful tool for Facebook business pages.
With the help of Facebook Analytics, businesses were able to plan their marketing strategy on Facebook.
The reason why Facebook is Shutting Down Facebook Analytics?
A report says that Facebook Analytics and Facebook Insights are not as useful as the other analytics tools.
Businesses are more interested in using analytics tools like Mixpanle or Amplitude other than Facebook Analytics.
There are still many ways how a user can access detailed insight, such as;
- Facebook Business Suite
- Ads Manager
- Events Manager
What do you think about this Facebook update?
Have you ever used Facebook Analytics?
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