TikTok became the most downloaded app in the first quarter of 2022. It also means that TikTok is now the most downloaded app than Facebook and Instagram.
TikTok is one of the most popular short-video apps.
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| TikTok is the Most Downloaded App in the First Quarter of 2022: eAskme |
According to the Sensor Tower report, TikTok will be the most downloaded video app in 2022.
The report shows that TikTok was downloaded 175 million times between January 1st to March 31st, 2022.
TikTok has even beaten Instagram in the number of most downloads.
Since 2018, TikTok has been the number one app with full downloads.
TikTok is also the only most downloaded app within the top 5 apps, which is not from Facebook.
TikTok has seen 11% growth in Asia even when the app has been banned in India since 2020.
Sensor Tower has recorded data based on per user download. They have only used data collected from Google Play Store and Apple Store.
Here is what the Sensor Tower report has shown us.
List of the Most Download Apps in First Quarter 2022
Most downloaded apps WorldWide:
Most downloaded apps US:
- TikTok
- YouTube
- HBO Max
- Messenger
- Disney+
- Cash App
- Zoom
- Netflix
Most downloaded apps in Europe:
- TikTok
- Telegram
- Messenger
- CapCut
- Spotify
- Snapchat
- YouTube
What does it mean?
Meta still owns the top spots in the most downloaded apps list:
Meta has 4 apps on the most downloaded list: Facebook, Instagram, WhatsApp, and Messenger. Instagram has lost the top spot to TikTok even with 150 million downloads.
Instagram is losing:
Instagram downloads are falling short by 7% quarter-over-quarter.
You should also know that Instagram is still outranking TikTok downloads in Asia downloads and Google Play Worldwide downloads.
Conclusion:
The most download list shows that people spend most of their time on short-video apps.
It is also for marketers to understand that short videos are the future of marketing. This is also why Facebook reels, Instagram reels, and YouTube shorts are already getting popular.
It will be good to see who will win the second quarter of 2022.
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