Showing posts with label Business Ideas. Show all posts
Showing posts with label Business Ideas. Show all posts

December 04, 2024

Solar Energy Startups: Opportunities and Challenges in the Renewable Energy Sector!

Starting your solar startup attracts many aspiring businessmen because this activity opens up many opportunities. That is because, every year, solar systems become more popular, and technologies in this sector are actively improving.

An additional feature is the availability of space for new useful ideas, which is an important factor for startups. Even so, a successful and profitable idea requires a lot of effort. In addition, you need to take into account the competition that currently exists in the niche.

Since the field of activity is quite attractive, dozens of companies are already involved in it and have their leaders. We offer to learn how under such conditions to make the launch of a startup successful and to overcome all the challenges in the renewable energy sector.

Solar Energy Startups, Opportunities and Challenges in the Renewable Energy Sector: eAskme
Solar Energy Startups: Opportunities and Challenges in the Renewable Energy Sector: eAskme

Why Is It Profitable to Launch Solar Energy Startups?

Every aspiring business person interested in this niche has a logical question about how to benefit from starting a project. To understand whether investing in this idea is worth it, you must study the market situation and prospects in detail.

Currently, several dozen technology providers are already operating in the industry. It is enough to search for 'solar companies near me,' and you can see many names.

However, this should not be alarming, as the demand for solar technology is constantly growing.

This means there is currently enough space for new solar business ideas that benefit society.

If the development will have many more advantages than the presented solutions, then there is a high probability of taking a leadership position even at the country level.

Otherwise, clean energy startups can become on par with existing companies and create healthy competition for them.

In any case, the owner can count on a sufficiently high profit.

Such results must be achieved in the case of a responsible approach, compliance with all the requirements established in the niche, and following a clear project launch algorithm.

How To Create and Launch a Solar Startup?

If you have evaluated all the possibilities and prospects of entering the solar industry, you most likely want to find out how to start a renewable energy company.

In the first stages, it may seem that everything is not so difficult. However, it is worth delving into the details and getting all the necessary information about the peculiarities of the functioning of companies in the chosen niche and other important aspects.

The algorithm you will follow when creating and launching the project is also important.

Consistency is an important requirement because even the most popular renewable energy business ideas will not succeed in the case of chaotic, disorganized actions.

If you are ready for a clear and coherent process, we suggest you familiarize yourself with the general algorithm for starting a project.

Determine the Direction of the Activity:

In the field of solar energy, the range of ideas is limited by the use of appropriate technologies.

That is, the basis of the project should be devices or activities related to solar cells.

For example, you can choose an idea that helps improve the installation of structures, improve the structure of panels, increase their level of performance, or simplify the connection.

This is only a small part of what can become the basis for green energy startups.

It all depends on opportunities, finances, and chosen direction. An important factor to consider at this stage is also the market situation.

To launch a successful solar startup, it is worth determining what the target audience's demands are now.

Based on the received information, looking for solutions to meet these needs is already possible.

If the technology demand is high, the startup is more likely to gain a foothold in the market and make a profit.

If difficulties arise at the analysis stage, you can consult with experienced specialists and professionals of solar companies.

Selection of Equipment for a Solar Startup:

The next important step should be the selection of equipment, devices, and space for the implementation of the idea.

Experts do not recommend saving money at this stage because it is important to lay a stable and reliable foundation to achieve success.

Otherwise, the equipment may simply break down at the most crucial moment, spoiling the project's reputation at the beginning.

It won't be easy to restore it after such a situation. In addition, it will not be possible to do this without increased financial investments.

As for the basic kit for solar startups, it can be different. Everything depends on the specifics of the project.

However, in most cases, the minimum basis is the devices themselves (solar panels or other types of equipment), software, space arrangement, and, if necessary, logistical tools.

Studying the Requirements and Other Features of the Chosen Niche:

Successful solar startups are built solely on deep knowledge of the solar industry and the requirements for startups and companies.

Even if you are well versed in the specifics of the technology you are introducing to the market and all its related aspects, it is worth conducting additional analysis.

This is necessary to avoid missing any important detail that may cause trouble during the project.

It is about various industry standards, requirements in a specific segment, sales features of a certain technology, and other data.

It is better to spend a little more time learning this information in the beginning than to lose weeks and possibly years of downtime because of a small thing.

Obtaining Relevant Certificates and Licenses:

This stage is a logical continuation of the previous point.

Learning about the existing requirements and standards in the industry, it is worth taking care of obtaining documents.

These can be licenses and certificates that confirm the solar startup's compliance with current regulations.

Examination:

Regions will require equipment quality testing if your idea is based on manufacturing certain devices and techniques.

For this, it is necessary to examine the presented technologies. Quality and functionality testing can only be performed by qualified professionals.

Having ensured the installations' serviceability and reliability, they can be presented to the market with a clear conscience.

What Are the Challenges of Launching a Solar Startup?

Despite the high demand for solar technologies, certain difficulties in this field may have to be faced at the initial stage.

In particular, risks exist in the field of equipment cyber security.

A DNV study indicates that only 31% of energy professionals know exactly what actions to take in the case of a cyber-attack threat.

This is an important aspect to consider when creating a solar startup because it will help launch a reliable project and gain a competitive advantage.

In addition, there is a problem with skilled labor in the solar industry.

Now it is not easy to find real professionals who understand all the features of solar technology.

Conclusion:

Solar startups can be a great solution for launching a successful business, the relevance of which will only grow over time.

Currently, the market has all the necessary conditions for this.

In particular, there is a high demand for green technologies, the availability of space for the launch of new ideas, the possibility of continuous improvement, and increased profits.

However, choosing this path, you should not forget about detailed market analysis, a study of niche requirements, and the requests of potential customers.

All this will help turn the idea into a stable and successful business.

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March 13, 2024

6 Tips on How to Sell Your Aruba Switches for a Fair Price!

Sales is an art form, and selling Aruba switches is no different. Selling these types of switches can be tricky, as the market for them is competitive and knowledge-based.

As a seller, it's crucial to understand all aspects of the sale process to get a reasonable price for your Aruba switches, from preparing them for sale to understanding the features and benefits of each model.

In this article, we'll provide 6 tips on how to sell your Aruba switches for a fair price. So
without further ado, let's get started!

What are Aruba Switches?

6 Tips on How to Sell Your Aruba Switches for a Fair Price: eAskme
6 Tips on How to Sell Your Aruba Switches for a Fair Price: eAskme

Aruba Switches are a range of managed, gigabit, and layer-3 switches developed by Hewlett Packard Enterprise (HPE) for use in enterprise networks.

They provide a secure and reliable switching architecture with advanced features to enable unified wired and wireless access networks.

Aruba Switches focus on delivering high performance, scalability, and reliability while being easy to manage and configure.

Tips for Selling Your Aruba Switches:

Selling your Aruba switches is a great way to make extra money and clear unused equipment.

To make the process smoother, here are 6 tips for selling your Aruba switches:

Understand the Market Value:

Understanding the market value of your Aruba switches is a key factor when considering selling them.

Knowing the going rate in the current market will give you the confidence that you are obtaining a fair price for your product.

Research can provide insight into what buyers are willing to pay for used products vs. new ones and whether or not now is the right time to sell.

This can help maximize your profits and ensure you don't leave money on the table from a potential sale.

Additionally, depending on where you're selling, certain features or specs may contribute to increased demand, significantly improving your possible sale price.

It pays off to do your due diligence so that when you list your Aruba switches, they will attract plenty of (hopefully profitable) attention!

Prepare Your Switch for Sale:

It is crucial to take the time to prepare your switch for sale properly.

  • Firstly, inspect and clean the switch before putting it on the market; this not only helps preserve its condition but also adds to its appeal to potential buyers.
  • Secondly, check everything works as expected and make any needed repairs; this establishes your switch as reliable and worth buying.
  • Lastly, create a detailed list of features, what has been changed or upgraded, and other relevant information; providing potential customers with this data goes a long way in allowing them to understand what they are buying.

Determine an Appropriate Price:

Once you have inspected and prepared your switch for sale, the next step is determining an appropriate price.

To do this, you need to consider the market value of Aruba switches in general, as well as the condition and features of your specific model.

You can use online resources or speak with a professional reseller to understand the going rate better.

It is important to remember that buyers may be price-sensitive, so try to find a balance between setting a competitive price and getting the most for your switch.

Providing additional accessories or product warranties can boost the overall value of your listing and attract more interested buyers.

Take Advantage of Online Platforms & Hardware Resale Companies:

If you decide to sell your Aruba Switch online, there are vital tips you should follow to ensure you get the most out of your sale.

Make sure you know all the fees associated with selling online and to a company before accepting any offers.

Do your research to find out which platform or company is best suited for selling your Aruba switch.

Take advantage of promotional opportunities; most platforms offer discounts or promotions when listing items, so make sure to take advantage of these when possible.

Provide detailed images and descriptions of your switch; this will help buyers better understand what they are purchasing and can influence their decision to purchase from you.

Offer competitive shipping options; this greatly affects buyers' final cost and whether they decide to go through with the purchase.

Monitor your listing and respond quickly to any questions or inquiries; this shows buyers that you are a reliable seller and more likely to complete the sale successfully.

Be willing to negotiate; buyers may be more willing to accept a lower price if you offer additional features, such as product warranties or accessories.

These tips will help you get the most out of your sale when selling your Aruba Switch online or to a hardware resale company.

Take Extra Steps to Protect Yourself:

To protect yourself as a seller, taking extra steps before and during the sales process is essential.

Before you list your Aruba switch, document its condition and features; this will prove what the buyer is purchasing.

Always use a secure payment platform when selling online, and never accept payments outside. Ensure that the buyer's contact information is valid before shipping your item.

It is also essential to be aware of any return policies or guarantees offered by the platform or company you are selling through.

In some cases, buyers may have the option to return their purchase if it does not meet their expectations, and you must know how this process works before committing to a sale.

Follow Up with Your Buyer:

After making a sale, it is essential to follow up with buyers and ensure they are satisfied with their purchase.

Provide them with additional information, including links to tutorials, product support, or even resources related to their purchase.

This will show them that you care about their experience and can help build relationships for future sales.

Conclusion:

Selling your Aruba switch doesn't have to be a stressful experience.

By researching, taking extra safety precautions, and following up with buyers, you can ensure you get the most out of your sale.

At the same time, you can also ensure that buyers get a great experience when they purchase from you.

With the proper knowledge and preparation, you can ensure that your Aruba switch is sold for a fair price.

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March 02, 2024

Crowdfunding: What are the Different Types?

Many of us have heard about such a term as crowdfunding, but not everyone knows what such financing is and what features it has.

Next, we will talk about this in more detail.

What is crowdfunding?

An Overview of the Primary Forms of Crowdfunding: eAskme
An Overview of the Primary Forms of Crowdfunding: eAskme

Crowdfunding is an English term that refers to pooled funding, usually done through online platforms, in which small contributions fund a specific project or initiative.

To receive funds for your project, you do not need to go to the bank or attract investors in other ways.

You can do this with your device online.

Your task is to describe your project in detail, write a specific amount, write down how much money is needed for a particular process, and publish your startup.

Now crowdfunding is especially popular in America because it is a unique opportunity to get funds for your idea.

Therefore, crowdfunding app development is especially popular now. It is the process of creating special platforms that help collect funding.

Their earnings consist of receiving commissions and other payments.

Types of crowdfunding:

In recent years, crowdfunding has grown in importance as an alternative investment method, and it continues to do so. Next, we will describe 5 existing types of crowdfunding.

It should be noted that their classification does not depend on the type of project financed but rather on the remuneration the investors receive for each project.

If you want to start with any of these investments, we leave you with a list of the main platforms for each crowdfunding type.

First, it is worth highlighting two types of crowdfunding, or rather two groups of crowdfunding models, distinguishing those that offer the participant a financial return from those that do not.

Knowing which of the existing crowdfunding models to choose is important before moving forward, as it could affect the course of the project.

Donation:

This type of crowdfunding is characterized mainly by the fact that the people who contribute funds to the project do so completely selflessly.

Investors or donors do not expect any reward for their donations.

Therefore, donation crowdfunding is mainly directed toward social or charitable projects such as natural disasters.

This is why projects are usually limited, usually around 3 months.

With the rise of social media, donation crowdfunding campaigns have become increasingly accessible and have helped to democratize philanthropy.

Through donation crowdfunding, individuals and organizations can tap into a global network of supporters who share their values and beliefs.

In addition to funding social and environmental causes, donation crowdfunding can support cultural and educational initiatives.

Crowdfunding Award:

In this case, contributors of funds, that is, investors, receive some reward for the money invested, whether it be a product or a service.

Thanks to reward crowdfunding, both project promoters and investors benefit. It allows promoters to pre-test or launch their new product or service under implementation.

On the other hand, fund investors can receive said products or services at a lower price.

This approach not only helps fund the project but also helps build a community of supporters who are invested in the campaign's success.

Reward crowdfunding has proven an effective way for entrepreneurs, artists, and other creative individuals to bring their ideas to life and engage with their audiences.

Investment crowdfunding:

In this type of crowdfunding, project investors receive a share in the social capital of the company that implements it.

As soon as the project has received the necessary funding and is launched, investors make a profit.

This is why, in investment crowdfunding, the company developing the project must be capable of distributing shares or benefits among the crowdfunding participants.

Investment crowdfunding has emerged as an alternative to traditional financing for startups and small businesses.

By offering equity or debt-based investments, investment crowdfunding allows entrepreneurs to raise capital from a larger pool of investors without needing formal IPO or venture capital funding.

This approach provides access to funding and creates a network of stakeholders who can provide strategic guidance and support.

Credit crowdfunding:

Leveraged crowdfunding, also known as crowdlending, consists of a funding system whereby contributors or investors providing funds are rewarded in the form of interest with an attractive return plus the return on the initial investment.

Borrowers, companies, or individuals applying for a loan receive a more attractive income, so this crowdfunding type is attractive to both parties.

Due to these factors, crowdlending is gaining popularity over other, more traditional funding methods and showing great growth worldwide.

Crowd Factoring:

This type of crowdfunding is also known as collective factoring or invoice trading and serves as an alternative way for companies to discount promissory notes.

The reward investors receive is the return on invested capital plus interest, based on what has been agreed with the company.

Through crowd factoring, issuing companies obtain a source of financing for trade receivables pending collection.

This type of crowdfunding is very interesting for small and medium businesses.

Conclusion:

Crowdfunding is a direction that will continue to develop actively because such platforms bring great benefits to people and allow them to realize their ideas.

Therefore, if you have ever thought about implementing your business idea, but do not have enough funds, use crowdfunding.

If you still have any question, do share via comments.

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August 24, 2023

Collaborate or Stagnate: Why Effective Collaboration is Vital for Business Growth?

Collaboration has become a buzzword in today's fast-changing business landscape, and for good reason. In a world where innovation and competition are at the forefront, businesses need to recognize the power of effective collaboration to drive growth and stay ahead of the curve.  
 
The adage "two heads are better than one" holds in the business world, as collaboration brings together diverse perspectives, expertise, and ideas to solve complex problems, make informed decisions, and drive innovation.

Effective collaboration enhances the quality of work, fosters a positive work culture, improves employee engagement, and nurtures a sense of belonging and ownership among team members.  
 
In this blog, we will explore the vital role of effective collaboration in business growth, its key benefits, and practical strategies to foster a collaborative culture that propels organizations forward. Get ready to embrace the power of collaboration and unlock new avenues for business success. 

15 reasons Why Effective Collaboration is Vital for Business Growth:

Collaborate or Stagnate: Why Effective Collaboration is Vital for Business Growth: eAskme
Collaborate or Stagnate: Why Effective Collaboration is Vital for Business Growth: eAskme

1. Facilitates Remote and Distributed Teamwork:

Online collaboration tools enable seamless collaboration and communication among remote and distributed teams.

Effective partnership becomes even more crucial with the increasing prevalence of remote work.

Online collaboration tools like Clariti facilitate remote and distributed teamwork, enabling teams to collaborate seamlessly regardless of their physical locations.

Collaboration tools remote teams can stay connected and engaged, ensuring that projects and tasks are effectively managed.

2. Improved Communication and Knowledge Sharing:

Collaboration fosters open and effective communication among team members.

By working together and engaging in frequent discussions, team members can share information, exchange ideas, and align their understanding of goals and objectives.

This leads to improved knowledge sharing, ensuring everyone is on the same page and has access to the information they need to perform their tasks effectively.

3. Enhanced Creativity and Innovation:

Collaboration brings together individuals with diverse skills, backgrounds, and perspectives. This diversity fosters an environment that encourages creativity and innovation.

When team members share their unique ideas and insights, they can generate new concepts, approaches, and solutions.

For example, when different departments collaborate on a project, they can combine their expertise to develop groundbreaking products or services.

4. Improved Problem Solving:

Online collaboration enables teams to tackle complex challenges by leveraging its members' collective knowledge and expertise.

Through open discussions, brainstorming sessions, and collaborative problem-solving techniques, teams can identify multiple perspectives and explore various solutions.

This collaborative approach increases the likelihood of finding practical solutions and overcoming obstacles that may have been difficult to address individually.

5. Increased Productivity:

Effective collaboration streamlines work processes by breaking down silos and promoting cross-functional teamwork.

When team members collaborate seamlessly, they can share information, resources, and responsibilities, eliminating duplication of efforts and improving overall efficiency.

This increases productivity as tasks are completed more efficiently and with reduced errors.

6. Enhanced Decision-Making:

Online collaboration allows for a broader range of inputs and perspectives in the decision-making process. 

When team members collaborate and share their ideas, insights, and expertise, they can make more informed and well-rounded decisions.

By considering different viewpoints and gathering diverse inputs, teams can identify potential risks, weigh various options, and make decisions that are more likely to be successful.

7. Strengthened Team Cohesion and Morale:

Collaboration promotes a sense of belonging and fosters positive relationships among team members.

When individuals work together towards common goals, they develop a sense of camaraderie and teamwork.

This, in turn, improves team cohesion and morale, creating a supportive and motivating work environment where team members feel valued and empowered.

8. Increased Employee Engagement:

Collaboration gives employees a sense of ownership and involvement in the decision-making process.

When employees are actively engaged in collaborative activities, they feel more connected to their work and the organization's overall goals.

This increased engagement leads to higher job satisfaction, motivation, and commitment, resulting in improved performance and productivity.

9. Accelerated Learning and Development:

Online collaboration provides opportunities for continuous learning and skill development.

When team members collaborate, they can share their expertise, learn from one another, and acquire new knowledge and skills.

This ongoing learning and development contribute to individual growth and professional advancement, ultimately benefiting the organization.

10. Adaptability and Agility:

Collaboration helps organizations stay agile and adaptable in a rapidly changing business landscape.

By working together, teams can quickly respond to market shifts, industry trends, and customer needs.

They can share insights, identify opportunities, and adjust their strategies and operations. This agility enables businesses to remain competitive and seize new opportunities.

11. Improved Customer Service and Satisfaction::

Collaboration within teams enhances the ability to deliver exceptional customer service.

By working together, couples can align their efforts to meet customer needs more effectively, resolve issues promptly, and provide personalized solutions.

This collaborative approach ultimately improves customer satisfaction, loyalty, and a positive brand reputation.

12. Increased Employee Retention:

Collaboration creates a positive work environment where employees feel valued, supported, and engaged.

Employees who are part of a collaborative team are more likely to be satisfied with their work and feel connected to the organization.

This, in turn, increases employee retention rates, reducing turnover costs and ensuring the stability and continuity of the business.

13. Efficient Resource Utilization:

Collaboration allows organizations to optimize resource utilization by leveraging the strengths and expertise of team members.

Through effective partnership, tasks and responsibilities can be allocated to individuals with the right skills and capabilities.

This ensures that resources, including time, talent, and budget, are utilized efficiently, resulting in cost savings and improved operational efficiency.

14. Promotes Diversity and Inclusion:

Collaboration allows diverse voices and perspectives to be heard and valued.

By bringing together individuals from different backgrounds, cultures, and experiences, collaboration fosters diversity and inclusion within teams and organizations.

This leads to better decision-making and problem-solving and promotes a culture of respect, acceptance, and equality.

15. Business Growth and Success:

Ultimately, effective collaboration is a catalyst for business growth and success.

By leveraging a collaborative team's collective intelligence, creativity, and skills, organizations can drive innovation, improve decision-making, enhance productivity, and respond quickly to market demands.

This, in turn, positions the business for growth, increased market share, and sustainable success in the long run.

Conclusion:

Effective collaboration is not just a buzzword but a critical factor for business growth and success.

The ability to work together, share ideas, and leverage a team's collective knowledge and skills is what sets successful businesses apart.

Companies can improve innovation, problem-solving, and decision-making processes through effective collaboration, leading to increased productivity and efficiency.
 
By fostering a collaborative culture and implementing the right tools and strategies, businesses can break down silos, encourage open communication, and empower their teams to work towards common goals.

Collaboration enables teams to tap into diverse perspectives, leverage individual strengths, and drive creativity and innovation.
 
In today's competitive landscape, businesses cannot afford to stagnate. Embracing effective collaboration as a core value and practice is essential for staying agile, adaptable, and responsive to market changes.

It enables businesses to seize opportunities, overcome challenges, and drive sustainable growth.
 
So, don't just collaborate for the sake of it, but understand the value it brings to your business.

By prioritizing and investing in effective collaboration, companies can unlock their full potential and thrive in an ever-evolving marketplace.

Collaborate or stagnate—the choice is yours.

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August 22, 2023

Can SMEs Benefit from Google Ad Services? Let's Find Out How!

We bet you might have been bombarded with some ad whenever you browse the internet.

The ads you see flashing at the top when you look for some product or service result from Google Ad Services. Businesses are earning millions every year from Google Ads.

You must wonder whether this revolutionary tool could help generate revenue for SMEs. Well, it certainly can.

Below are 7 ways in which Google Ads can elevate your business.

Can SMEs Benefit from Google Ad Services? Let's Find Out How! : eAskme
Can SMEs Benefit from Google Ad Services? Let's Find Out How! : eAskme

1. Target the customers effectively:

Through Google Ads, you can target appropriate customers by strategically placing adequate and relevant ads.

A variety of options are available for customization. It includes age, time, location, keywords, device type, language, and frequency.

Targeting the audience using these customization expands the chance of generating high-quality leads.

Your overall digital marketing solutions become more successful than ever through appropriate targeting.

2. Pay only for the results:

If you're unaware of the concept of PPC (Pay-Per-Click), read on.

PPC is a model where you pay only when there's a click on the ad. SMEs can benefit hugely from this model as they only have to pay for the results.

You no longer have to spend hugely & keep waiting for the magic to happen.

However, to drive more conversions, set a well-planned ad campaign.

It can surely increase the ROI within a limited time.

3. Growing your business:

The flexible and scalable nature of Google Ads allows it to accommodate all kinds and sizes of businesses.

When your business eventually gains traction, its marketing goals shift.

This is when you should revamp the advertising strategy to meet your current needs.

Helium Marketing's Google Ad Services offers a range of bidding strategy formats and targeting options to acquire new customers.

Never fall into the habit of setting it and then forgetting.

Beating your competitors is only possible when you regularly optimize the landing pages, keywords, and ads.

4. Keep an eye out for the competitors' moves:

Google Ads is like an open book. You can take notes on what moves your competitors are making.

For instance, the keywords they're bidding for. Analyze their strategy, take inspiration, if needed, and plan your next course of action accordingly.

You could bid for a higher CPC on the keyword your competitor is bidding for.

Also, this data can help you target a particular customer base, switch to new bidding strategies such as CPA or CPM, or enhance the content quality of ads.

5. Data-driven approach:

Since SMEs run short on capital, they must use whatever they've got in the most calculated manner.

Google Ads Services allows such enterprises to make data-driven investments based on the campaign's performance.

Data analysis could assist you in identifying potential areas of improvement, campaign optimization, and resulting in positive ROI.

6. Establish a connection with the customers:

Your business may miss out on possible conversion possibilities when Google ads provide traffic to your website, but none of the visitors engage with it.

By showing banner advertising to those visitors on other websites or apps, Google advertising enables you to "re-target" them.

For clients who visited a particular service or product page but did not make a purchase right away, you may develop re-targeting advertising.

These advertisements may be video, image, and text or dynamic ads that follow the user across a website.

Re-targeting effectively can allow you to maintain contact with leads even when they aren't actively looking for your business.

7. Gain knowledge:

You'll get access to a wealth of valid Google Ads data as you keep score of KPIs and assess your progress.

By analyzing, You can gain the necessary knowledge about your target market's behaviors and engagement strategies by analyzing this data.

You'll see revelatory patterns start to appear. You'll learn more about your clients and observe your marketing plan's effectiveness.

Without investing money in data collection, you'll gain more knowledge about your sector and market.

Even brand awareness can be easily measured.

This increased knowledge base is a priceless bonus that will aid your strategic planning and future decision-making.

Conclusion:

In conclusion, Google Ads offers small business owners a robust advertising platform to help them expand and find new clientele by leveraging the advantages of relevance, quality, targeting, cost-effectiveness, measurement and optimization, transparency, flexibility, and scalability.

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August 09, 2023

Comparing Commercial De-icers: Salt Brine versus Other Chemical and Organic Options

Whether you manage a fleet of school buses, run an airport, or maintain municipal roads, choosing the right commercial liquid deicer is essential.

While salt brine has grown in popularity as a cost-effective deicing alternative,  they still face competition from chemical and organic deicers.

Salt brine dissolves the salt in the water to create a liquid-deicer solution.

Though often more affordable than other commercial deicers, salt brine has some drawbacks compared to higher-performing chemical or organic options.

Comparing Commercial De-icers Salt Brine versus Other Chemical and Organic Options: eAskme
Comparing Commercial De-icers Salt Brine versus Other Chemical and Organic Options: eAskme

This article will compare the pros and cons of salt brine deicers versus chemical and organic commercial liquid deicers, focusing on factors like ice melting capability, costs, and environmental impacts.

What is Salt Brine?

Salt brine is a liquid deicer solution dissolving plain rock salt in water.

Lower concentration salt brine, around 20 to 22%, is commonly used for pre-wetting solid salt to improve adhesion and performance.

Higher concentration salt brine, about 23% up to saturation, can be applied straight to surfaces as a deicer.

Some benefits of salt brine for deicing include lower material costs compared to other commercial liquid deicers.

But salt brine also typically melts ice faster than dry salt due to the liquid's ability to penetrate ice better and utilize a lower freezing point depression.

Salt brine also has a higher heat capacity and fusion heat than solid salt, allowing them to absorb and release more heat energy during the phase change from ice to water.

Chemical De-icers:

Chemical de-icers use organic or inorganic compounds rather than sodium chloride salt to melt snow and ice on pavement surfaces.

Calcium chloride and potassium acetate are chemical de-icers commonly used on roads and runways.

These products have strengths over traditional salt in their higher melting performance and ability to work at colder temperatures below ordinary salt's effective range.

However, chemical de-icers also have downsides. They tend to cost significantly more per ton than sodium chloride salt.

Some compounds can be more corrosive to vehicles and infrastructure if overused or improperly applied.

While providing better ice and snow melting at lower temperatures, frequent use of stronger chemical de-icers over time can damage pavement through increased corrosion and formation of ethylene glycol deposits, requiring more repair and maintenance costs.

Therefore, chemical de-icers should be applied judiciously and combined with traditional salt or organic abrasives for optimum results.

Organic Products:

Organic products derived from beet juice, molasses, and corn byproducts are also used as de-icers for roads and runways.

These eco-friendly options are favored for their lower corrosion risks and more sustainable nature than traditional salt and chemical-based products.

As they are less toxic and made from agricultural materials, organic de-icers pose fewer environmental hazards if they run off into soil and groundwater.

However, organic de-icers also have limitations, especially in freezing weather.

Because they are more 'natural' formulations, their performance drops significantly at temperatures below 15 to 20 degrees Fahrenheit.

The organic compounds that give them melting ability also break down more rapidly when exposed to sunlight, traffic, and weather.

This means organic de-icers have to be reapplied more often to maintain effectiveness.

Their generally weaker and shorter-lived performance compared to chemical de-icers makes organic options best suited for light snow and ice conditions or as supplements used with other products.

Overall, though environmentally preferable, pure organic de-icers struggle to match the consistent ice-melting ability of salt and chemical options under icy conditions.

Comparing Performance:

Each type of de-icer has its advantages and disadvantages regarding ice-melting performance.  

Salt brine for roads tends to provide decent melting capacity at the lowest costs per ton when compared to chemical and organic options.

However, because salt brine has a lower concentration of sodium chloride, higher application rates are needed to achieve the same melting level as pure rock salt.

Chemical de-icers like calcium chloride and potassium acetate typically have the highest melting point temperatures and provide the best melting at icy conditions below 15 degrees Fahrenheit.

But they also tend to be more corrosive and damaging to pavement and vehicles over time.

Chemical options are often the most expensive de-icers per ton.

Organic de-icers made from agricultural byproducts have the lowest environmental impact of the three options since they are more readily biodegradable.

However, organic formulations generally deliver the lowest performance and melting capacity, especially in prolonged cold weather.

Organic products must often be reapplied more frequently and in higher volumes to compensate for their weaker melting abilities.

When comparing de-icer types, the key trade-offs involve balancing the needed ice melting performance, material costs, and impact on infrastructure based on specific weather and road conditions.

Cost Comparisons:

The initial costs per gallon or a ton of material tend to be highest for chemical de-icers and lowest for salt brine and salt products.

Chemical de-icers can cost two to five times more than salt prices per ton since they use concentrated inorganic compounds.

Organic de-icers made from agricultural byproducts generally fall in the middle regarding upfront costs.
However, total operation costs depend on initial material prices and factors like effectiveness, wastage, and application rates.

Less effective products often require higher application volumes to attain the same melting level, raising total costs over time.

Salt brine and salt, while having relatively low salt prices, typically need to be applied at higher rates than chemicals to achieve comparable melting.

Though higher priced on a per ton basis, more concentrated chemical de-icers often require lower application amounts due to their higher melting power.

Overuse of any de-icer can also lead to waste and incur extra costs from damage or unnecessary replenishment.

When considering all factors that impact total costs, differences between de-icer options tend to narrow.

Conclusions:

Salt brine offers reasonable ice melting at lower upfront costs but requires higher application rates.

Even in extreme cold, chemical de-icers provide the most robust melting performance, though they are more expensive and corrosive.

Organic options have the most negligible environmental impact but deliver the weakest overall performance.

There are trade-offs with each de-icer type regarding melting capacity, material costs, and infrastructure impacts.

Choosing the best product depends on an organization's priorities, like desired ice melting performance, budget constraints, and concerns over environmental impacts.

Before committing to one de-icer, agencies should evaluate their specific winter maintenance needs based on weather patterns, traffic levels, and pavement conditions.

Testing different product types on a trial basis can provide valuable information on real-world performance at varying temperatures, application rates, and material costs.

This testing will help determine the optimal de-icer or blend of products to meet an agency's unique objectives and balance of pros and cons.

With due diligence and proper evaluation, the right de-icing choice can be made for long-term effectiveness and value.

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July 01, 2023

An In-Depth Guide to Network Design and Choosing the Best for Your Business!

Network design is a critical component in any business's overall information technology strategy.

The right wireless network design ensures smooth communication, efficient data transmission, and robust security.

This decision should consider several factors: capacity, technology, authorization, structure, and physical space constraints.

Let's delve into these considerations and the different network designs available.

Types of Network Designs:

An In-Depth Guide to Network Design and Choosing the Best for Your Business: eAskme
 An In-Depth Guide to Network Design and Choosing the Best for Your Business: eAskme

 

In this section, we'll explore various network designs, their benefits, drawbacks, and the kinds of businesses they are most suited for.

Personal Area Network (PAN):

A Personal Area Network (PAN) typically comprises devices and computers an individual uses, often within a home or small office setting.

This network allows users to share resources and communicate between devices seamlessly.

It can incorporate wired or wireless connections, including computers, smartphones, tablets, printers, and other peripherals.

For those operating from a home office, a PAN facilitates easy file sharing and printing by connecting devices such as a desktop computer, laptop, and printer.

It's also handy for enabling remote access to files and resources by connecting smartphones and tablets to the home office network.

Local Area Network (LAN):

The most popular among businesses, a Local Area Network (LAN), connects devices and computers within a relatively small area, such as a single building or a small group of buildings.

It facilitates resource sharing, including printers, applications, and databases.

Owned and managed by a single entity, LANs are suitable for small to medium businesses.

They utilize wired connections like Ethernet cables, allowing connected devices to share a common internet connection.

More advanced LANs may include load balancers, firewalls, and redundant links for enhanced performance and security.

Wide Area Network (WAN):

A Wide Area Network (WAN) is a larger network connecting groups of computers or communication devices over extended distances.

Unlike LANs confined to a single location, WANs can span multiple locations.

They are often employed by businesses to connect office networks at different locations. Each office would typically have its own LAN, connected to others via the WAN.

A WAN requires additional components such as WAN switches, access servers, modems, routers, ISDN terminal adapters, ATM switches, and multiplexers.

The result is a highly interconnected network allowing communication and resource sharing across geographical boundaries.

Wireless Local Area Network (WLAN):

A Wireless Local Area Network (WLAN) is a LAN that uses radio signals instead of copper network cables for connectivity.

This setup offers wireless access to the network outside traditional workplace confines.

WLANs provide connectivity solutions for remote workers or those needing network access in conference rooms, common areas, or outside spaces.

Strategically placed access points facilitate coverage in these areas, allowing users to connect to the network and access the internet or other resources.

Metropolitan Area Network (MAN):

A Metropolitan Area Network (MAN) connects LANs over a large geographic area, like a city or metropolitan region.

Typically employed by larger organizations, it enables multiple locations to connect and share resources.

A single entity, such as a government or telecommunications company, often handles the maintenance and ownership of a MAN.

Due to its wide coverage area, it allows LANs to share and access resources like servers, printers, and databases located at different sites.

Storage Area Network (SAN):

A Storage Area Network (SAN) is a high-speed network connecting shared storage devices to multiple servers.

Unlike LANs and WANs, SANs cater specifically to storage traffic, offering improved storage performance and security.

In enterprise environments where large volumes of data storage are needed, SANs come in handy.

They ensure high availability, performance, and scalability and can also connect remote sites to facilitate data backup and replication, thus assuring business continuity.

System Area Network (SAN):

A System Area Network (SAN) is a local network tailored for cluster environments.

These networks offer high-speed interconnection between devices in a cluster setting, featuring processor-to-processor, server-to-server, and storage area networks, all operating as a single unit.

Enterprise Private Network (EPN):

An Enterprise Private Network (EPN) is owned and operated by a large business or organization, connecting all its locations, thus enabling secure and reliable sharing of resources and information.

EPNs can link locations like offices, factories, warehouses, and retail outlets.

EPNs use leased lines, VPNs, or MPLS (multiprotocol label switching) for connectivity.

They can be used to centralize IT infrastructure and resources, enhance communication and collaboration among employees, and better manage the data flow across the enterprise.

The Decision-Making Process: Choosing the Right Network Design for Your Business

While many network designs have similar features, each has unique advantages that may align differently with your needs.

Therefore, thoroughly evaluating your organization's needs and the various options is crucial. This section will guide you through the decision-making process.

Evaluating Your Business Needs:

Before deciding on a network design, it's vital to understand your unique business needs.

Factors such as the size of your business, the geographical spread of your operations, your budget, and your specific operational needs should be considered.

Weighing the Costs and Benefits of Different Networks:

Different networks come with varying costs and benefits.

It's essential to compare these elements for each network design, considering the initial setup costs, running costs, and the expected benefits in terms of efficiency, productivity, and security.

Practical Considerations in Network Design:

Real-world considerations like scalability, security, and maintenance should also inform your choice.

Think about the growth trajectory of your business and whether the network design you choose can scale with you.

Consider the security features each network design offers, especially if you handle sensitive data.

Lastly, consider the maintenance requirements and whether you have the resources (in-house or outsourced) to manage them.

Ongoing Network Management: Ensuring Optimal Performance

Beyond the setup, you must consider regular monitoring and maintenance to ensure your network functions at its best.

IT-managed service providers can help you maximize uptime, minimize disruptions, and ensure optimal network performance.

The Role of Regular Monitoring in Network Performance

Regular network monitoring can help identify any performance issues early, allowing for quick resolution and minimizing downtime.

Monitoring tools can help track network usage, identify bottlenecks, and spot security threats.

The Value of Maintenance in Network Longevity:

Regular maintenance, including software updates and hardware checks, ensures your network stays up-to-date and performs optimally.

Scheduled maintenance can prevent unexpected breakdowns and prolong the lifespan of your network equipment.

The Benefit of IT-Managed Service Providers:

IT-managed service providers bring expertise and resources to help you manage your network effectively.

They can help you monitor and maintain your network, troubleshoot any issues, and provide strategic advice on scaling your network as your business grows.

Conclusion:

Selecting the right network design and managing it effectively is crucial for any business's success.

By understanding the different network designs and how they align with your needs, you can make an informed choice that supports your business objectives.

Regular monitoring and maintenance, potentially with the help of IT-managed service providers, will ensure your network continues to support your business in the long term.

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June 16, 2023

6 Tips for the Best Business Continuity Plan!

If you’re a manager or a business owner, you will know that certain setbacks might disrupt your business.

It might be due to natural disasters or data breaches, resulting in revenue losses or unplanned expenses.

However, your company’s recovery depends on your business continuity plan.

Based on research, 40% of organizations now use dedicated business continuity planning software. This is all the more important for complex organizations with limited staff.

6 Tips for the Best Business Continuity Plan: eAskme
6 Tips for the Best Business Continuity Plan: eAskme


Your business must always have a BC plan to address the crises and recover in time.

If you are unsure of where to start, read on!

1. Identify Objects, Goals, and Threats

Your Business Continuity plan must cover all critical functions such as – HR, operations, PR, and more.

In the broad sense, the objective of your plan is to keep all the important business processes running and minimize setbacks.

However, keep in mind that each business is different.

So, you must prioritize the goals and objectives based on your work.

These goals will lay the foundation of your BC plan, BIA, and prospective recovery strategies.

Remember that your organization might be facing multiple disruptions.

Each is different from the other. The key here for you is to identify each threat and its causes.

Doing this will help you strategize better to overcome the crises.

2. Carry Out Risk Assessment and BIA

Risk assessment procedures at your workplace, especially during a crisis, will provide clarity.

It will assist you in identifying the potential threats in your business.

You can then analyze and research that to solve them.

A Business Impact Analysis (BIA) will help determine your system's vulnerable points.

You can figure out solutions and try to improve the quality of your workplace and the employees.

BIA will also highlight the resources that your business needs to maintain operational resilience and continuity of functions, even (and especially) during a crisis period.

3. Opt for Automation

One of the most important goals in business is to reduce operational costs while maintaining service standards in the face of a crisis.

You can accomplish this by opting for automation, especially in BC planning.

Good business continuity software will help you determine the impact of disruptions in your business. While also developing plans and strategies to address and overcome the crisis.

This will allow you to redirect your employees to more important functions, adding value to the business and clients. 

4. Ensure that You’ve Covered All Aspects

You must also ensure you have covered all business functions in your BC plan.

That is justified if you think one function is more important than the other during a crisis period.

However, make sure that you have documented the level of business risk.

Identify how and where your employees and clients might be affected and how you will communicate the situation. Have an emergency policy ready to avoid confusion.

So, it’s better to have financial resources allocated in case of a disaster.

You can also seek help from other organizations or community partners who can pitch in based on mutual benefits.

5. Train and Test Your Employees

Make sure that every stakeholder has a hand in the plan.

Present the plan to the concerned people and run trial tests. It will help you understand the success rate and identify loopholes.

Follow it up with feedback to get as much insight as possible.

Based on that, you can change the plan as needed and begin training the employees accordingly.

6. Identify the Vital Business Functions

Plan out how your business will maintain important functions and systems in crisis.

Although every department is important, some services require a BC plan more than the rest.

These include inventory management, supply chain, customer service, and e-commerce functions (to name a few).

Conclusion:

Setbacks and disruptions are an inevitable part of every business.

However, how your organization will recover from such setbacks depends on the Business Continuity Plan you have in place.

Follow these basic steps for a stronger plan; addressing the issues and recovering quickly will be easier.

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June 10, 2023

8 Tips to Level Up Your Business Blog in 2024!

In today's fast-paced digital world, having a well-crafted business blog can be game-changing for your company.

Not only does it help you establish thought leadership, but it also attracts potential customers and builds a loyal community.

If you want to take your business blog to the next level in 2024, here are some tips to guide you on your journey.

8 Tips to Level Up Your Business Blog in 2024: eAskme
8 Tips to Level Up Your Business Blog in 2024: eAskme

1. Know Your Audience Well:

To create content that resonates with your readers, you need to know them like the back of your hand.

Dive deep into getting to know your audience and understanding their needs, aspirations, and pain points.

Conduct surveys, analyze data, and converse with your target audience to gain valuable insights.

This knowledge will empower you to create tailored content that addresses their specific challenges and interests.

2. Craft Compelling Headlines:

The first impression matters, particularly when it comes to blog posts.

A compelling headline is crucial for grabbing your reader's attention and enticing them to click through and read your content.

Use powerful words, create curiosity, and offer a clear benefit. Ensure that your headlines are concise, impactful, and aligned with the content you deliver.

3. Deliver Value-Driven Content:

In an ocean of online content, there's nothing more important than providing value to the reader.

Your blog posts should entertain, educate, or inspire your audience. Offer in-depth guides, practical tips, case studies, and relevant industry news.

By consistently delivering high-quality content that addresses your readers' pain points, you can position yourself as a trusted resource and keep them coming back for more.

4. Incorporate Visual Elements:

Humans are visual creatures, and adding visual elements to your blog posts can significantly improve the user experience.

Use eye-catching images, infographics, videos, and charts to break up the text and make your content more engaging.

Visuals make your blog posts more aesthetically pleasing and help convey complex information in a format that is easy to digest.

5. Optimize for Search Engines:

Search engine optimization (SEO) is crucial in driving organic to your blog.

You may consider hiring a consultant to identify relevant terms your audience is searching for and incorporate them naturally throughout your content.

Include keywords in your headlines, subheadings, and body text where possible.

Don't forget to optimize your meta descriptions, URL structures, and image alt tags to improve your blog's visibility in search engine results.

6. Encourage Interaction and Engagement:

Blogging is not a one-way street. Encourage your readers to leave comments, ask questions, and share their opinions.

Respond to their comments as soon as possible to encourage a sense of community and build stronger customer relationships.

Plus, incorporate social sharing buttons into your blog posts to make it easier for readers to share your content with their networks, expanding your reach and attracting new visitors.

7. Embrace Guest Blogging:

Collaborating with other industry experts and thought leaders through guest blogging can be immensely beneficial.

It allows you to tap into their audience and gain exposure to new readers who may become potential customers.

Seek relevant blogs and websites that accept guest contributions, pitch your ideas, and showcase your expertise.

Guest blogging can be an ideal way to find new opportunities and establish your authority in the field.

8. Leverage Social Media:

Social media platforms are powerful channels for promoting your blog and reaching a wider audience.

Share your blog posts on your company's social media accounts, using attention-grabbing headlines and captivating visuals.

Engage with your followers, participate in relevant discussions, and leverage social media advertising to amplify your reach.

In 2024, taking your business blog to the next level requires a strategic approach and focusing on delivering value to your audience.

Following the above strategies can engage readers and establish your blog as a go-to resource.

If you still have any question, feel free to ask me via comments.

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Because, Sharing is Caring!

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May 17, 2023

Does Blogging Still Make Sense for Businesses in 2024?

With the advent of digital technology, blogging has become an essential tool for companies looking to increase their online visibility.

Blogging can help companies build customer relationships, generate website traffic, and improve overall performance.

In this article, we will examine the usefulness of blogging for businesses, examining how it can help them achieve their goals and improve their online presence.

What is Blogging, and How has it Changed Over the Years?

Does Blogging Still Make Sense for Businesses in 2024? : eAskme
Does Blogging Still Make Sense for Businesses in 2024? : eAskme

Blogging is a form of online communication that relies on writing and sharing content. This activity became popular in the 1990s when the first blogs arrived online.

Later, blogging evolved into an online marketing platform offering numerous opportunities to communicate with customers, create content of interest, and generate online visibility.

Over the years, many travel, food, and fashion bloggers have sprung up.

They each use their person as a figurehead to advise people on different niches by offering unique experiences.

For example, bloggers can recommend their favorite restaurants in Paris that appear on The Fork App to travelers and food lovers, what color shoes to use while wearing a brown jacket to women who want to follow fashion, what the best online pokies offered at Joe Fortune are to fans of online casinos, the best luxury hotels in New York to book on Booking or Airbnb to Managers and Directors, and so on.

People often buy products or services just because a blogger tells them to. And not only individuals but also businesses started using blogging as a technique to promote their products or services.

Companies' marketing strategies very often include creating a blog by a specific professional called a content manager responsible for blog strategy and article writing.

Why Start a Corporate Blog?

Corporate blogs can be an excellent online marketing tool.

A corporate blog can help a company achieve several goals, such as creating an online presence, generating traffic, acquiring new customers, and increasing sales.

Still, it can be used as a branding tool to raise awareness of companies and their products and services.

Through a corporate blog, one can interact with customers and create a small community.

In addition, you can also write valuable content, such as guides, tips, and helpful information, everything through a corporate blog.

The benefits of blogging for businesses:

A corporate blog can have many advantages.

First, it can help a company gain online visibility and make it more accessible to customers.

In addition, it can help generate quality content that can attract new customers, improve sales and increase customer loyalty.  

Corporate blogs can also serve as a means of interacting with customers, listening to their feedback and opinions, and making targeted business decisions to please their audience.

Corporate blogging is also helpful on the SEO side to increase the quality of one's web portal.

In summary, the benefits of corporate blogging are:

  • Gain more visibility online.
  • Attract new customers and improve sales.
  • Interact with customers and get useful feedback.
  • Create quality content that increases authority and branding.
  • Improve one's corporate site from an SEO perspective.

The key elements of a corporate blog:

You must have a well-defined strategy and several key elements to create an influential corporate blog.

One of the most important things is to choose a reliable blogging platform and the correct web hosting.

In addition, you need to select a theme and design structure that reflects the company's identity.

For this reason, it is crucial to draft an editorial plan and develop the topics you want to highlight.

Finally, it is essential to create high-quality content that is interesting and practical for readers and can help the company achieve its goals.

Usually, WordPress is the best and easiest self-hosted to use, especially when you are about to start a blog for the first time.

Best WordPress Hosting 2024:

For many new aspiring site managers, the WordPress CMS is often the first choice.

Still, as a content platform, it is also chosen by those who already have a website and are looking for a reliable and straightforward solution to speed up creating and uploading the latest content.

Those planning to use WordPress for their project should purchase appropriate hosting to have all the power they need to manage their website.

So, to start publishing quality content on your business's site, we recommend targeting the best WordPress hosting available:

There is no absolute best WordPress hosting: each provider offers solutions that may be more or less in line with the needs of the site administrator (e.g., traffic volume, database, accounts, etc.).

Finally, when choosing a good WordPress hosting for your site, we recommend selecting a provider who can combine speed, reliability, resources, performance, and excellent support at an affordable and transparent price from the start (even considering subsequent annual renewals).

Corporate blogging or corporate social media: What are the pros and cons?

Many companies choose to use both corporate blogs and corporate social media to achieve their marketing goals.

Both means can be highly effective, but there are also some differences.

  1. Corporate blogs help create content and interact with customers, while corporate social media can be a great way to disseminate content quickly and increase online visibility.
  2. Both mediums are great for achieving your goals, but it is important to consider both pros and cons before evaluating which is best for your needs and your specific business.

So, does blogging still make sense for businesses?

Ultimately, business blogs can offer many benefits for companies, including online visibility, generation of quality content, and customer interaction.

Also, remember that creating quality content that interests' readers and following a precise editorial plan is important to take full advantage of the benefits of blogging.

Finally, blogging is a potent business tool for visibility and customer relations.

If companies take full advantage of the potential of blogging, they can significantly impact their business and online presence.

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