Showing posts with label Google Trends. Show all posts
Showing posts with label Google Trends. Show all posts

July 02, 2022

4 Ways How to Use Trending Topics to Build Links & Boost Traffic

Trending topics, link building, more traffic and more conversions are the four primary reasons why every brand, business or blog needs SEO.

Search engine optimization is there to help you optimize your website, and it’s content according to the latest search engine ranking factors.

No matter you are a blogger, SEO expert, webmaster or a brand, if you want to grow in today’s world, then SEO is one of the most crucial parts of your business structure.

4 Ways How to Use Trending Topics to Build Links & Boost Traffic: eAskme
4 Ways How to Use Trending Topics to Build Links & Boost Traffic: eAskme

Other people are reading:  5 Sales and Marketing Tips for Startups to Try Out in 2022

You need SEO to increase your brand presence online — this help to boost engagement and customer outreach for your business.

SEO friendly content will help you generate more backlinks, social shares and organic traffic.


You may think about content marketing for link building or overall optimization or your website for better result.

There is no doubt that people find fresh and latest updates more interesting than reading the old content.

The easiest way to offer your audience fresh content is by publishing about latest events or popular topics.

Publishing trendy topic in your niche will not only help you grab the attention of your readers but also attract influencers who find your content useful.

This will help you earn links through relationship building.

Trendy topics will quickly;
Here are the 4 powerful ways to earn links and highly targeted traffic by publishing trendy topics.

Be the first:

be the first: 4 Ways How to Use Trending Topics to Build Links & Boost Traffic: eAskme

It is essential to be the first to publish the content which is about to go viral.

This will increase your chances to get maximum traffic as compared to those who publish it after many days.

After the content goes viral, you will find tons of website competition by publishing the same topic.

Publishing early or first will help you gain authority and leave an impression.

There are tons of tools that will help you to find;
  • Current events

  • Viral content

  • Latest updates

  • Trendy stories
Whenever a story is about to break the internet, you should start writing about it in your voice and manner.

Tools to find Latest trendy topic or content:

Google Trends:

Google trends is by far the most powerful tool that you should use to dig the trending topics and stories.

It will display you the topic with the search volume, and you will know the popularity of the topic.

You can also check related keywords there.

I have already shared how you should use Google trends.

You can search the topic internationally, or you can target country or region using filters.

It is always advisable to use Google Trends to find trending topics and stories in your niche to earn backlinks and boost traffic.

Facebook:

Facebook is not limited to chatting with friends or liking your brand or follow others.

There is much more than what businesses, brands, and bloggers can do on this social media giant.

There is no doubt that Facebook is a great place to find trendy stories and topics on the social media network.

You can use hashtags to explore the popularity and engagement of the topics on Facebook. You will find out how people are reacting about the content.

Facebook is not limited to text-based stories only.

Now you can check;

You can also use Facebook polls to find out what your followers are interested in.

Twitter:

Like Facebook, this micro-blogging giant is one of the best social media networks to find a trendy topic in any niche.

You can find trendy;
  • Celebrity gossips

  • News

  • Discoveries

  • Social issues, etc.
Go to the Trending section of Twitter to find out the most popular trendy topics on Twitter.

You can also use hashtags on Twitter to find more about topics related to your blog or niche.

hashtag: 4 Ways How to Use Trending Topics to Build Links & Boost Traffic: eAskme


You should also follow the industry experts to stay tuned with the latest updates, which will also attract your audience.

Reddit:

Reddit is not as popular as Facebook and Twitter, but it doesn't mean that you should ignore this platform.

Reddit is one of the best places to find highly targeted topics which are trending online.

You can not only find the content related to your niche, but you can also share the content you have published on your website.

It is an excellent place to promote your content.

You should target subreddits to find trendy topics, related stories and even infographics.


The more you engage on Reddit, the better Karma score you will earn.

This will also boost the opportunities for engagement.

Reddit is one of the must visit the place to find trending topics that will help you build links.

New Opportunities:

New Opportunities: 4 Ways How to Use Trending Topics to Build Links & Boost Traffic: eAskme

Now, as you have discovered the topic or topics you want to write about the next thing is to collect data and gather resources to create exceptionally informational content.

The more information you put with storytelling style, the more chances you have to attract visitors and influencers.

When writing to build links, you need to think beyond just writing articles.

You need to;

If you do not want to start from scratch, then start to look into your analytics report and find which content your audience find more interesting.

When you are looking for content opportunities ask yourself following questions;

  • The gap in Information:
Find out if there is a gap in the information that you have covered on your website or blog.

Find out what your competitors are missing?

Also, look for the opportunities where you can create better content.
  • Audience Interest:
Writing to fill your blog with content will not help you.

You need to find why people are visiting your website, and what more they want from you?

Find out how you can offer them more information and better solution.

Can you create fresh content or update old content with current information.
  • Competitors:
Keep an eye on your competitors and look for what they are doing better than you.

If they are covering topics related to your niche, then you should also include similar issues.
  • Learn from history:
If you are a blogger, then you should learn from the history of blogging.

If you are a brand or webmaster, still you should look at the historical data of your website analytics and user engagement.

Find out what worked in the past and what is completely useless now.

Replace outdated content and outdated strategies with the latest ones.
  • Grab the interest:
To find what type of content people find more interesting, you need to do some research.

The search of the keywords and queries to find out what the audience wants and how they are asking the same question in different ways.

This will help you solve the related problems with one piece of content and increase the credibility of your content.

No matter how trendy topics you will find in your research, only use which are relevant to your niche.

Here your understanding will broadly impact the customer and influencer outreach.

Create Engaging Content:

engaging cotent: 4 Ways How to Use Trending Topics to Build Links & Boost Traffic: eAskme

The biggest reason why I recommend writing about trending topics is that there is nothing wrong and it has more benefits.

You need not invest anything.

I have already shared the tips to help you create content that will attract backlinks and traffic.

Format:

When it comes to creating content, the format is critical.

Even if you are writing blog posts, you need to add extra layers of cheesy lines, heading, subheading and formatting to show your creative writing skills.

You can adopt the format from your competitors, or you can develop your format.

Some people like writing listicles, some like how to article, some create short videos, and some create long explainer videos.

There are endless possibilities about how you format your content.

When publishing favorite topics, you must understand that people want the quick resolution.

Make sure that you stay to the point and rather than going lengthy focus on talking about each point.

The quickly people grasp the information, the more shares your content will receive.

Target Wider Audience:

You may have heard people talking about targeting a specific set of audience.

There is nothing wrong in that.

But, if you want to boost your content reach and want to make it go viral, then you must open the doors for a wider audience.

The biggest audience you will target the more social shares, traffic and link building opportunities you will earn.

This will help you get;
  • More traffic

  • More backlinks

  • More social shares

Add Visual Content:

Even if you are creating a blog post, still you should include images, videos and infographics to boost the visual appeal of your content.

More visually appealing content is the key to attract more visitors.

Rather than just blindly using free stock photos, focus on creating memorable images or personally created visuals to make the article look unique.

Unique images and infographics boost the engagement level of every single person in this world

Use images to make your article compelling to receive more shares.

This will also help you to target the people who are interested in visual content quickly.

You can also use different visual options to repurpose your content.

For example, you can share the infographic on Pinterest, videos on YouTube and images on Instagram.

Optimize for SERP:

Optimizing your content for search engines will open the door of better search engine ranking.
This will help you quickly earn backlinks by publishing trendy topics.

If you are new to SEO or still struggling to become an SEO expert, then you should hire a Freelance SEO professional or an SEO agency or SEO consultant to get the job done.

SEO copywriters and content marketers are there to help you improve the SEO performance of your content.

You can also take the help of SEO checklist or become an SEO professional yourself.

Even if your website is not ready, you should start optimizing the content from the very first day.

This will help you quickly build link backs to your content.

Optimize for Maximum Sharing:

4 Ways How to Use Trending Topics to Build Links & Boost Traffic: eAskme

Publishing trending topics on your blog or website is one of the most effective ways to maximize your social reach and sharing.

People love to share trendy topics and viral stories. If you offer them the same, then it will also work for you.

To make people share your content, you must enable sharing options or sharing buttons on your blog or website.

Also, create impressive titles and heading to attract people.

Also, optimize your website for mobile. Responsive design and fast loading website will help to improve the user experience and social shares.

Influencer always links to the content which has the maximum number of social shares.

Repurpose Content:

4 Ways How to Use Trending Topics to Build Links & Boost Traffic: eAskme

Repurposing your old content on other websites or blogs or channels will help you earn more social shares and one-way backlinks.

This is an effective way to spread the word about your business and leave an impression.

You cannot expect someone to visit your blog or website or link back to your content by merely sharing posts on Facebook.

You have to develop a strong social and content marketing strategy.

If you are not able to invest much on your business then here are few things that you must do to earn link backs using trending topics;
  • Create slider videos using your old content and share on YouTube.
  • Talk about the topic on Facebook Live

  • Share the images on Instagram

  • Share the infographics on Pinterest.

  • Run Email marketing campaigns to earn backlinks.

  • Share in Facebook groups

  • Run Facebook ads

  • Use email outreach to build high-quality backlinks

  • Run promotions and giveaways

  • Ask your friends to share your content.
Be active on prominent social networks and find out where people engage with your content.

When it comes to repurposing your content, go unique.

Analyze the traffic and social performance to find out which networks are helping your business to multiply.

Final Words/Conclusion:

Always use trending topics to supercharge your content marketing strategy. This will help your content to go viral and earn backlinks and traffic.

Make sure that you always share the latest and updated trends on your blog to make people wait for your next post.

Share your content and analyze the result.

If you still have any question, feel free to ask me via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

Why?

Because, Sharing is Caring!

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December 10, 2020

Google Reveals Top Trending Searches of 2020

Google's Annual report of top trending searches of 2020 is here. This time you will find a list of keywords from different categories. Google releases top search reports annually. This annual report displays the list of top searched keywords. With the help of this report, the marketer can predict what will trend in 2021.

Google Reveals Top Trending Searches of 2020: eAskme
Google Reveals Top Trending Searches of 2020: eAskme

Other people are at: Facebook Revealed Topics and Trends for 2021

 Why is the most common word searched on Google during 2020.

"What day is it" has broken search records in 2020.

But "Coronavirus" became the most searched topic in 2020. People have searched the Coronavirus stats, when the coronavirus vaccine will come, how to stay safe during pandemic.

Google's report shares the list of trending topics during 2020, such as How to, people, news, visual activities, etc. You can filter data by 70 countries.

Here I am sharing the top trending searches in the USA and Global.

Top Trending Google Searches in the USA

Searches

  • Election results
  • Coronavirus
  • Kobe Bryant
  • Coronavirus update
  • Coronavirus symptoms

Actors

  • Tom Hanks
  • Chris D'Elia
  • Jada Pinkett Smith
  • Timothée Chalamet
  • Ricky Gervais

Beauty how to's

  • How to cut men's hair at home
  • How to plop hair
  • How to color your hair at home
  • How to wash your hands
  • How to style curtain bangs

How to donate...

  • How to donate to Black Lives Matter
  • How to donate to Australian bushfires
  • How to donate blood
  • How to donate to Georgia Senate runoff
    How to donate to Goodwill

How to style...

  • How to style curtain bangs
  • How to style curly hair
  • How to style biker shorts
  • How to style box braids
  • How to style long hair men

Movies

  • Parasite
  • 1917
  • Black Panther
  • Harley Quinn: Birds of Prey
  • Little Women

Politicians

  • Joe Biden
  • Kamala Harris
  • Boris Johnson
  • Pete Buttigieg
  • Mike Bloomberg

TV Shows

  • Tiger King
  • Cobra Kai
  • Ozark
  • The Umbrella Academy
  • The Queen's Gambit

Where to buy...

  • Where to buy PS
  • Where to buy toilet paper
  • Where to buy face masks
  • Where to buy Xbox Series X
  • Where to buy hand sanitizer

News

  • Election results
  • Coronavirus
  • Stimulus checks
  • Unemployment
  • Iran

Athletes

  • Ryan Newman
  • Tom Brady
  • Bubba Wallace
  • Mike Tyson
  • Rudy Gobert

Definitions

  • WAP
  • Entanglement
  • Antebellum
  • Pandemic
  • Asymptomatic

How to help...

  • How to help Australia fires
  • How to help Black Lives Matter
  • How to help during coronavirus
  • How to help Yemen
  • How to help acid reflux

Loss

  • Kobe Bryant
  • Naya Rivera
  • Chadwick Boseman
  • George Floyd
  • Ruth Bader Ginsburg

Musicians and Bands

  • Shakira
  • August Alsina
  • Adele
  • Doja Cat
  • Grimes

Recipes

  • Sourdough bread
  • Whipped coffee
  • Disney churro
  • Dole Whip
  • DoubleTree cookie

Virtual

  • Virtual field trips
  • Virtual museum tours
  • Virtual Kentucky Derby
  • Virtual learning
  • Virtual NBA fans

Why...

  • Why were chainsaws invented
  • Why is there a coin shortage
  • Why was George Floyd arrested
  • Why is Nevada taking so long
  • Why is TikTok getting banned

People

  • Joe Biden
  • Kim Jong Un
  • Kamala Harris
  • Jacob Blake
  • Ryan Newman

Babies

  • Elon Musk baby
  • Baby platypus
  • Ice Age baby
  • Anderson Cooper baby
  • Baby Nut

Games

  • Among Us
  • Fall Guys: Ultimate Knockout
  • Valorant
  • Genshin Impact
  • Ghost of Tsushima

How to make...

  • How to make hand sanitizer
  • How to make a face mask with fabric
  • How to make whipped coffee
  • How to make a mask with a bandana
  • How to make a mask without sewing

Lyrics

  • WAP
  • The Box
  • Godzilla
  • GOOBA
  • Break My Stride

Near me

  • Covid testing near me
  • Early voting near me
  • Fires near me
  • Voting near me
  • Protests near me

Sports Teams

  • Boston Celtics
  • Miami Heat
  • Kansas City Chiefs
  • Los Angeles Clippers
  • Dallas Stars

Where is...

  • Where is my stimulus money
  • Where is my refunds
  • Where is Kansas City
  • Where is Beirut
  • Where is Shakira from

Top Trending Google Searches Worldwide

Searches

  • Coronavirus
  • Election results
  • Kobe Bryant
  • Zoom
  • IPL

Athletes

  • Ryan Newman
  • Michael Jordan
  • Tyson Fury
  • Tom Brady
  • Mike Tyson

Loss

  • Kobe Bryant
  • Naya Rivera
  • Chadwick Boseman
  • Sushant Singh Rajput
  • George Floyd

People

  • Joe Biden
  • Kim Jong Un
  • Boris Johnson
  • Kamala Harris
  • Tom Hanks

News

  • Coronavirus
  • Election results
  • Iran
  • Beirut
  • Hantavirus

Concerts

  • Together At Home concert
  • Fire Fight Australia concert
  • Garth Brooks drive in concert
  • Travis Scott Fortnite concert
  • BTS online concert

Lyrics

  • WAP
  • Savage Love
  • GOOBA
  • Skechers
  • Dynamite

Recipes

  • Dalgona coffee
  • Ekmek
  • Sourdough bread
  • Pizza
  • Lahmacun

Actors

  • Tom Hanks
  • Joaquin Phoenix
  • Amitabh Bachchan
  • Ricky Gervais
  • Jada Pinkett Smith

Games

  • Among Us
  • Fall Guys: Ultimate Knockout
  • Valorant
  • Genshin Impact
  • The Last of Us 2

Movies

  • Parasite
  • 1917
  • Black Panther
  • 365 Dni
  • Contagion

TV Shows

  • Tiger King
  • Big Brother Brasil
  • Money Heist
  • Cobra Kai
  • The Umbrella Academy

Conclusion:

You can analyze these trends, and it will help you predict what will trend in 2021.

Here you will find the full list of these trends.

If you still have questions? Share via comments.

Do you want to know more.....

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February 25, 2019

10 Ways to Use Google Trends for Better SEO

Since the childhood, we are in a race to come first. The person who comes early get maximum attraction and no one cares who comes the second.

The same thing applies to your business when it comes to rank in search engine results. To go first or make your content rank first for some keywords or queries you need to do a lot of things that I call SEO.

10 Ways to Use Google Trends for Better SEO: eAskme
10 Ways to Use Google Trends for Better SEO: eAskme
 Other people are reading: Best Ways to Use Social Profiles to Get Quality Links

SEO may not be an easy task for the blogger who is new to this term or who are not using the available SEO tools to their full potential.

I always teach people that how they can make money with blogging by optimizing content with the help of SEO tools.

I still recommend that you should use only premium SEO tools and free SEO tools come with a lot of limitations and errors.

Few of the most popular premium SEO tools are;

There is no doubt that paid SEO tools always work better as compared to any free SEO tool.

But there is an SEO tool which is free yet offer top quality results, and that is “Google Trends.”

Google Trends is the most powerful to do Keyword research and find favorite topics, yet it is the most underutilized SEO tool.

Google Trends is the best place to trim your SEO efforts and give them the proper shape.

Remember: To get the maximum out of Google Trends, you need to understand how to use it and discover viral trends for your business.

Now let's see what should you must understand about Google Trends before you start using it.

1) Start to filter:

There was a time when Google trend had a lot of things that may confuse you but not it is simpler than ever. Now you can easily explore trends even before you start narrowing your search.

Start to filter: 10 Ways to Use Google Trends for Better SEO: eAskme

  • Go to Google Trends
  • Enter the targeted keyword/main keyword
  • Hit Enter
  • Now Google trends will show you the options to filter.
10 Ways to Use Google Trends for Better SEO: eAskme

You can use the Worldwide option to target the specific geographical market.

Time selection option is there for you to find short-term trends and long-term trends by choosing different time selections.

The category helps you filter the unnecessary trends that you are not interested in.

Search type is also helpful to find what you are looking.

Google trends cover more than 10 billion monthly searches in the USA alone. So you start on a significant level and begin filtering the information to find the most relevant trends.

2) Context:

Looking for realistic trends then Google trends is the best place for you. It shows the results based on the keyword you have entered. It analyzes the popularity of trends and shows the exact results.

For example; I searched “Star Wars,” viral movie series and here what I see the result of past one months.

Context: 10 Ways to Use Google Trends for Better SEO: eAskme

This shows the popularity of the trends.

now if I change the date to "2004-present", it shows.

Context: 10 Ways to Use Google Trends for Better SEO: eAskme


This heartbeat pattern looks more stable. You should never ignore the context.

Recover from the blind spots, and you will have the deep insight of searched trend.

How you can improve context;
  • Use +Compare for new keywords
  • Filter by category or country
  • Web searches

3) Use Specific Search options to get advanced results

You have filtered the trends with some basic options. Now it is the time to try some specific search options to get advanced results.

Following are the five options you should use;
  1. Web Search
  2. Image Search
  3. News Search
  4. Google Shopping
  5. YouTube Search
Each option will display results according to the market and segment.

More options will help you sort queries.

Use Specific Search options to get advanced results: eAskme

Each option will display results according to the market and segment.

More options will help you sort queries.

You will see trends and how they are rising.
  • Click on “Rising” to find top keywords.
  • Click on “Rising” to find hot trends.
Google trends provide you constructive suggestions. You should use this idea to optimize your content with new trends.

Always look for hot trends before they reach the breakout point. It will help you get the top position with latest articles.

4) Target Location:

You can take advantage of Google trends to focus on targeted keyword. You should also aim the location to find the best results. You may discover zero in some specific location, but you should not worry about such outcome.

The result of “Star Wars” trends shows that people living in Utah are more interested.

For you : Strengthen Your Keyword Research With Geo-Targeting
 
Target Location: eAskme

Now when you click on Utah, you will see the regions with the highest interest. This research will help you to plan your PPC campaign for local search.

5) Trend predictions

Do you know that you are not the only one researching Google Trends? There are search engine marketers who are fetching the same data like you and optimizing that data to rank high in search results.

Now the question is what more you should do to outrank your competitors?

The answer is simple, start predicting trends by analyzing the behavior on Google trends.

For You: Popular IFTTT Recipes To Automate Social Media Marketing

Google Trends helps you to quickly predict what can be the hot trend in coming days.

How you can do this:
  • Filter by countries and categories to get relevant data to identify and predict trends.
  • Compare two keywords in a single trend.

6) Inspire Content with Long Tail keywords:

You may not find it easy to rank higher in SERP for “Star Wars.” But you can still get the top position on SERP by using the long tail phrase of this keyword.

For you:  
Look for the most relevant query in Google Trends to get a more in-depth insight of what you are looking. Cross-reference such questions to get a proper idea.

7) Get Additional Insight by using top charts:

Browse "Top Charts."

Get Additional Insight by using top charts: eAskme
The top chart works as the chart of top 100 queries. You can easily find high trending items according to various categories.

Sort most searched and Trending insights.

8) Use Video Optimization Data:

For example; you have posted a video about "History of start wars."

  • Enter "search terms."
  • Search in "YouTube Search."
  • Check out "Related Topics" and "Related Queries"
  • Sort by Rising or Top.
From this search you will find out that people are searching "star wars trailer last jedi" This will help you write better title and description.

9) Brand Positing with Cyclical Trends:

For example; If you are searching for "Wedding Boutique" then you will see the result like this.

Brand Positing with Cyclical Trends: eAskme
For example; If you are searching for "Wedding Boutique" then you will see the result like this.

This shows that wedding is not affected by holidays.

You can plan future posts on keywords to handle cyclical trends. You will be writing next posts even before your competitor can think about it.

10) Read Trends carefully and find out blind spots:

Read Trends carefully and find out blind spots


Now, let's look at the current trend such as "Oscar Awards." You will see a keen interest in this topic.

But if you give a close look then you will quickly identify that as the topic goes off the air, the trend will hit bottom. This is where you can define blind spots.

Final Words:

There is no doubt that Google trends have changed and updated a lot in past few years. Still, it follows some basic rules.

If you are willing to drive yourself to the search beyond just a snapshot, then you will be amazed by the more in-depth insight and results.

Remember: Stick with your keyword or queries, until you find the best insight.

You have questions? Share via comments.

If you find this article interesting, don’t forget to share it on Facebook, Twitter with your friends and family.

Don't forget to like us FB and join the eAskme newsletter to stay tuned with us.

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