Instagram Broadcast Channels Guide! Don't miss it!

Instagram has updated Broadcast Channels with new features. It is one of the most popular features for content creators to engage with their audience.

Users are sending 1.5 billion messages on Instagram Broadcast Channels.

In the beginning, followers were only allowed to like or react to the messages.

With a new update, Instagram has launched replies, prompts, and insights features in Broadcast Channels. New features will help creators to understand the content performance and engage better with the audience.

Today, I am explaining everything about the Instagram Broadcast Channels and their features.

Instagram Broadcast Channels: eAskme

Instagram Broadcast Channels:

Instagram introduced “Broadcast Channels” in February 2023. Its original purpose was to send the creator's messages to all followers.

It is a one-to-many messaging tool for content creators. Only the creator was allowed to send messages.

Followers were reacting to the messages.

How to Create an Instagram Broadcast Channel?

• Go to Instagram and login.
• Go to “Instagram DMs.”
• Click on the “pen and pad” emoji.
• Click on “Create Broadcast Channel.”
• Type the name of your broadcast channel.
• Choose the audience for your channel.
• Click on “Create Broadcast Channel.”

Now, you have successfully created your broadcast channel.

What are the Benefits of Broadcast Channels?

Broadcast channels are popular among creators. It has the following benefits.

Direct Engagement:

Broadcast Channels are a direct way to engage with your Instagram followers. You can send updates about the upcoming Instagram event or special deals.

Announcements:

Broadcast channels are best at making announcements. If you are launching a new product or reviewing a viral video or service in the coming days, then make the announcement on Instagram.

You can announce the day and the thing you will do. You can travel to a new place, surprise a follower, or even reach a landmark.

Your broadcast channel will send a direct message to your followers about the announcement.

Collect Feedback:

You want to grow your Instagram account, then start collecting feedback.

• Create polls and ask your followers to vote.
• Ask followers about what is most appealing to them on your channel.
• What type of content do they like the most?
• Which places do they want you to visit?

Collaboration:

You can collaborate with other influencers and ask them to join your broadcast channel. It is an easy way to share access to your audience without leaving your control.

Collaborators can send messages to your audience.

Build Community:

Broadcast channels are a great way to build community. You can send messages and get replies. The new Broadcast Channels feature allows followers to send replies and use prompts.

This way, it is becoming a place for community where you directly engage with your audience.

It is also important for a marketer to engage with the audience to understand them better.

How to Increase Engagement in Your Broadcast Channel?

Make some noise:

Do not limit your broadcast channel to text messages only. Use voice notes. Followers prefer voice over text. This will add a trust factor to your broadcast channel.

Create Multiple Channels:

Create different broadcast channels for different topics. For example, do not post health topics in SEO-related broadcast channels.

Make it niche relevant.

Share Multiple Content Formats:

Social media is the place where multiple content formats perform better than a single format. Share photos, polls, links, resources, etc.

Give more reasons to your audience to engage with your messages.

Announce product launch or event:

Announce the upcoming product launch or event. For example, if you are going to an auto show, make the announcement. Your followers will love to connect when you go live on Instagram during the event.

How to Invite Others to Join Your Instagram Broadcast Channel?

1. Share the invite link to your broadcast channel.
2. Add your channel to an Instagram story and let users join.
3. Share the broadcast channel QR code.

These are the 3 easiest ways to let others join your broadcast channel on Instagram.

What are the new features on broadcast channels?

Instagram launched 3 new features:

1. Replies
2. Prompts
3. Insights and Best Practices

Replies:

Replies play a crucial role as they make followers able to send replies. Before this feature, followers were not able to send text messages on the broadcast channel.

You can turn on or turn off the replies.

Prompts:

Prompts are the easiest way to start a conversation. Use suggested prompts and see how your followers react to it.

Your prompt response is displayed on your main channel.

Insights and Best Practices:

Insights help you find out the channel and content performance over the last 30 days. You can check the number of interactions made.

Now, you can set channel goals like:

• Increase Engagement
• Drive Participation
• Maximize Growth

Based on these goals, it will suggest recommended actions.

Conclusion:

Instagram broadcast channels are there to help you boost engagement with your followers.

With new features, followers can now reply to your messages.

Check insights to learn the content performance. Use this data to optimize your Instagram growth strategies.

Instagram Broadcast Channels FAQs:

Who is eligible for an Instagram broadcast channel?

A creator with 10,000 followers can start a broadcast channel.

Can I see who joined my broadcast channel on Instagram?

Yes. At the bottom of your broadcast channel, you can see the list of people who have joined your channel.

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• Secret Tips to Create Engaging Instagram Carousels
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Secret Tips to Create Engaging Instagram Carousels

Instagram carousel is a great way to create engaging content. It is an impressive tool for marketers. But how to make them engaging? It is the real question.

Carousels are a must to reach the target audience.

But why?

TikTok has taught the world that scrolling is a great way to engage with users. Instagram Carousels follow the same trend in a different direction.

Secret Tips to Create Engaging Instagram Carousels: eAskme

The success of Instagram Carousels depends upon your storytelling skills. It is a way to tell exciting stories to an aware audience.

So, the storytelling works in the background, which makes carousels effective.

Carousels are necessary to boost user engagement and build trust. The more the audience engages with your content the more they feel connected with the brand.

To make Instagram Carousels successful, it is necessary to follow the right path.

And here is the right path.

Storytelling:

Your story must match the images and videos that you are sharing. Blend your content with your story to get maximum effect.

Choose the correct content type to deliver the right message to the right audience.

It is necessary to follow your brand’s tone and voice in Instagram Carousels.

While telling the story also include your brand name, product, service, or message.

For example, if you are selling used cars, then you must display the best car in the first image.

Share personal stories, customer stories, and word-of-mouth stories in your Carousels.

The more you use human words the more your carousel becomes effective.

Carousels Content Order:

Content order plays an influential role in making your carousels engaging.

Use the most crucial image or video in the first content. It will set the mood of your story. Users who get attracted to the first piece of content are more likely to stay till the end.

Your following images or videos should tell the whole story.

The story of your content should give reason to the audience to stay for the next slide.

There are three types of carousel structures that you should follow:

• Narrative
• Random
• Competitive

Narrative Carousels:

• Images and videos are in order.
• Use them to create impactful stories that leave a brand image or message in the user’s brain.
• A narrative structure is best to make the user emotionally attached to the carousel.

Random Carousels:

• Images and videos are random.
• Display multiple products or services like a catalog.
• Best for eCommerce.

Comparative Carousels:

• Mix multiple image types in one carousel.
• Best for lifestyle or before-after type content.
• Best for problem solving.

Choose the Right Visual Content:

Visual content is the face of Carousels. It is a must to use creative visuals. Use the help of graphic designers, professional tools, or image generators to create engaging images for your Instagram carousels.

Use HD content.

Use the brand’s color theme and tone. Use standard filters that enhance your story and message.

Create an Instagram carousel content calendar to plan what you will share in the next 30 days.

Mix content types and try different types of carousels to find out which works best for your brand.

Text, Music, and Captions:

Not only images and videos but captions, music, and text overlays also play an essential role in engaging audiences with Instagram carousels.

To make Instagram carousel content interesting, you must use them.

Text Captions:

Text captions should be engaging. It is necessary to use text that delivers a clear message.

• Use power words, emotional words, and lines that connect with the audience.
• Follow the tone of your brand.
• Tell the story in words for the users who are using the phone in silent mode.
• Add call-to-action for users to increase engagement.

Text Overlays:

Add overlays to increase the content delivery and impact.

• Use engaging fonts
• Use concise text.
• Share important points.
• Use them with caution.

Music:

Music is one of the most critical parts of content on Instagram.

The music you are using should not push the user away. Keep the background music engaging, but use a low tone.

• Choose music relevant to the message.
• Use the brand’s tone and voice.
• Add songs.

Mobile Friendly Carousels:

Instagram users are smartphone users. To connect with them, it is a must to use mobile-friendly carousels.

Design carousels on your own or hire a designer.

You can also take the help of tools like Canva.

Conclusion:

Instagram carousels are the best type of content to engage with the audience. It is also an easy strategy to increase Instagram followers, comments, and likes.

Reply to every comment to engage with the audience.

The more you engage with your target audience, the better results your business will get.

This is the key to success on Instagram.

Still have any question, do share via comments.

Share it with your friends and family.

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Meta Label AI Images on Facebook, Threads, and Instagram

Meta is going after AI images. The company has decided to label “AI images” on its social networks, such as Facebook, Instagram, and Threads.

Meta will use Metadata and watermark to label AI images with “AI Info.” This step will help users to identify AI-generated images.

Facebook is working on technologies to identify AI content such as images, audio, and videos.

Meta Label AI Images on Facebook, Threads, and Instagram: eAskme

Facebook is Labeling AI Images:

Facebook News has published an article explaining AI content detection on platforms like Facebook, Threads, and Instagram.

The reason is to help users identify if the image is original or created using AI tools. AI tools are popping like anything. AI images can be misleading. It is necessary to identify if the image is AI-generated or human-made.

Meta’s President of Global Affairs, Nick Clegg, said that users want to know the difference between AI and human-made images.

Meta’s AI Feature:

Meta has clearly said that the company will start labeling AI-generated images, videos, and audio.

It is essential to know that the change is happening when elections are about to start in major countries. This will help users identify if the images are generated using AI to influence the users.

Meta will use the following ways to label AI-generated images:

• Watermarks
• Metadata
• Visible markers such as “Ai Info” or “Imagined with AI.”

It is also essential for the quality user experience. Meta has partnered with PAI to develop responsible AI and identify AI images.

Future:

Meta and AI both will go hand in hand without causing issues with user experience.

Meta’s announcement to label AI images is the first step to help users identify AI-generated photos or content. It tells the focus of Meta.

How Meta is Labelling AI-Generated Images?

Meta is using a manual system to label AI-generated images with “Imagined by AI.”

The company’s AI detection tools will identify AI content from Adobe, Microsoft, Google, and other major AI platforms like Midjourney.

Meta will also analyze the accounts sharing the majority of AI-generated images during elections.

What Businesses and Social Media Marketers Should Do?

Meta’s announcement to detect AI content will impact the marketers and businesses sharing AI images.

• Transparency: New AI detection will bring transparency to AI images. Marketers and businesses should declare AI-generated content.
• What Audience Wants: Marketers should find out if the target audience is interested in AI-generated content or human-made content.
• Labeling is there: Meta will also label AI-generated videos, audio, and text content in the coming days, weeks, or months.

Conclusion:

Marketers and businesses are using AI tools to generate content, images, videos, and audio. However, the responsible use of AI is where the company should focus. Marketers should rely on the ethical use of AI.

Declaring the use of AI tools in the post will help users trust the brand. Meta will also label AI content with watermarks, Metadata, and other labels.

Not only Meta, but YouTube has also cleared that content creators should disclose the AI content and AI tools on YouTube.

Other platforms will also follow this trend and ask content creators to share if the content is generated with AI or human-made.

Stay tuned with us for more AI, Meta, Facebook, Instagram, and Threads updates.

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Instagram Carousel Music, Add Stickers, Collabs: New Features Launched

Instagram is giving you more ways to become creative. This time, Instagram has launched collaborations, sticker invites for user-generated content, and music for carousels.

With the new music for carousel feature, you can now add music to your images or photos in Instagram Carousels. It will be helpful to create an immersive storytelling experience.

With Collabs, you can invite 3 users to co-host reels, posts, and carousels. And Add your Sticker will let you challenge your followers in reels.

Instagram has Launched New Ways to Add Stickers, Collabs, and Carousel Music.

Instagram has Launched New Ways to Add Stickers, Collabs, and Carousel Music: eAskme

Instagram posts, stickers, and extended collaborations are exciting features that increase Instagram content creators’ engagement and followers.

It is also helpful to use user-generated content on Your Instagram account.

With these Instagram features, you can create engaging content, work with other creators, and increase your likes, followers, etc.

How to Add Soundtrack to Your Instagram Photo Carousels?

You can use music in your Instagram carousel posts.

It will improve your storytelling skills. Whether you tell a travel story or showcase your product catalog, adding music will make it enjoyable and increase engagement.

Extended Collaboration on Reels, Posts, and Carousels:

You can invite up to 3 friends to collaborate to create engaging Reels, Videos, and Photo carousels.

Collaborations are best to increase user engagement and connect with a broader audience outside your network.

You can add any public or private Instagram account as a collaborator. Private Instagram accounts can invite collaborators only after starting their posts or reels.

Add Stickers to Join Artists or Creators on Reels:

With Add Stickers, you can invite your followers to participate in challenges. Inviting or challenging Instagram users with maximum followers will be best.

If user-generated content gets the creator’s approval, it will boost engagement and followers.

Instagram and Music:

Instagram is adding more and more music to its library. Music is helping content creators to create emotional and inspiring content.

The Instagram music library will extend to many countries in the coming days.

Instagram has also partnered with Spotify in Brazil and Mexico to list the 50 most popular songs from Instagram Reels on Spotify Reels Music Charts.

Conclusion:

Instagram is increasing its feature to make the platform creator-friendly and engaging for users. With the latest features, creators can improve storytelling, Reels, videos, etc.

Collaborations will also help users to expand their reach with other content creators. It will also produce engaging content for the followers.

Social media sites like Instagram, YouTube, Facebook, etc., are empowering their video tools and features with more updates to make users spend more time on the platforms.

Have you used music in Reels, videos, or Photos?

Do you want to know about upcoming Instagram updates?

Stay tuned for the latest updates about Instagram and other social media networks.

Still have any question, do share via comments.

Share this post with your friends and family.

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Instagram Users can Schedule Posts and Reels: Here is how?

Instagram users have been asking for post-scheduling features for a very long time.

The company has listened to their request and launched a new post and reels schedule feature.

Instagram Users can Schedule Posts and Reels: Here is how?: eAskme

Instagram Users can Schedule Posts and Reels:

Only professional Instagram accounts can schedule posts or reels for up to 75 days using the Instagram app.

Before this feature, Instagram users couldn't schedule posts. Instagram users were using third-party apps to schedule posts.

It also means that you can schedule posts without using Meta Business Suite.

All you need is an Instagram Android or iOS app on your smartphone to schedule posts and Reels.

You can schedule posts only if you have a professional Instagram account.

You should have a professional account on Instagram to promote your business. It is free to upgrade from the standard Instagram account to the professional account.

Here is everything you must know about Instagram Post and Reels scheduling features.

How to Schedule Posts and Reels on Instagram?

You can schedule posts on Instagram up to 75 days in advance. You can schedule any post, such as reels, carousels, pictures, or videos.

• Go to Advanced Settings.
• Select "Schedule this post."
• Choose the date and time when you want to make your post live and click on "Schedule."

Now, your content is scheduled for publishing at the day and time you have chosen.

With post scheduling on Instagram, you can easily manage your time.

Your posts will go live even when you are working or sleeping.

Scheduling will also help you post consistently and catch the best time to publish your content.

If you know when your audience is most engaged on Instagram, then always choose that time for post-scheduling.

Conclusion:

Post scheduling always helps you manage your posts most effectively.

You can create posts or reels whenever you want and schedule them for the best time to post on social networks like Instagram.

I have been using the post-scheduling feature on Facebook. It is good to know that I can now schedule posts and reels on Instagram.

You can also access the post-scheduling feature on Instagram if you have a professional Instagram account.

What do you think?

If you still have any question, do share via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

Why?

Because, Sharing is Caring!

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Instagram Update: Instagram in-Chat Payment Feature Launched

Instagram has launched the “payments in chat” feature.

Using Instagram Payments in the chat feature, buyers and sellers can connect, send messages, and request or receive payments online.

Instagram Update How to buy products with Instagram in Chat payment feature: eAskme

 

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Instagram has announced the launch of the “Payments in Chat” feature in the Meta newsroom.

With this new feature, Instagram users can purchase from small or large businesses on Instagram.

Instagram in Chat payment feature:

As a Payment in Chat feature, buyers and sellers can chat in real-time while buying and selling products or services.

Buyers can also track orders from Instagram chat.

Meta wants to ensure that people can not only buy from businesses but also communicate easily with brands and small businesses.

 

Meta has said that users send a billion messages to businesses weekly, including interacting with brand stories, calling support, chatting, and browsing products.

Meta Pay for Payments in Chat feature:

Users can make or receive payments using Meta pay. With Meta Pay, users can quickly checkout and make payments.

Meta pay is a secure payment method for Instagram users.

At the same time, customers can send messages to businesses and ask questions or raise queries.

Streamline Purchasing Process on Instagram:

Instagram is trying to streamline the selling and purchasing on Instagram for both customers and businesses.

A streamlined purchase process will help brands to make more sales with a better user experience.

Businesses can also use this feature with Meta shops. To open estore on Instagram and Facebook.

Whether your business has a Meta shop or not, you can still use the Instagram payment in chat feature.

With the in-chat payment feature, you can complete the purchase, ask for support and chat with businesses.

When it comes to buying from online shops, you need to understand the threats of online shopping and stay safe from phony shops or hackers.

If you still have any question, feel free to ask me via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

Why?

Because, Sharing is Caring!

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Instagram Creator Marketplace Launched! [Here is everything]

The Instagram creator marketplace is here!

Instagram has been developing a creator marketplace for a very long time.

Instagram creator marketplace is an invite-only platform you can only join if Instagram sends you an invite.

Instagram Creator Marketplace Launched! [Here is everything]: eAskme

 

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Right now, the Instagram creator marketplace is under test.

Instagram has shared a screenshot that looks like Facebook's brand collab manager platform.

The good thing about the Instagram creator marketplace is that advertisers can now search for potential creators to make them work as partners and promote their brands, services, or products.

Instagram creator marketplace is available in the USA only.

With this new Instagram creator marketplace, advertisers can search for influencers based on gender, country, interest, city, age, etc.

Advertisers can also search for the influencers who have tagged them or follow them and add creators to the save list.

Instagram creator marketplace is not just to find influencers of content creators but also a place where advertisers can run their campaigns, check desired deliverables, add compensation, and provide any other information related to the project.

Partners will receive messages in the partnership message box.

Creators who want to collaborate with brands and make money with this collaboration can respond using the message box.

Brand creator collaboration is not new for Instagram, but this time, they have officially announced a tool where creators and brands can connect for better collaboration opportunities.

If you still have any question, feel free to ask me via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

Why?

Because, Sharing is Caring!

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Instagram Update: Ranking Algorithm Update to Promote Original Content.

Instagram has updated its home feed ranking algorithm to preference the original content.

It is also known as Instagram’s home feed ranking algorithm update. You will see that the new algorithm is boosting original content on the Instagram platform.

Instagram has changed its Ranking Algorithm to Promote original content: eAskme

Adam Mosseri has tweeted a video sharing about ranking algorithm change that offers better visibility to the original content.

Mosseri said that three updates would help original content creators earn credits for their work, such;

• Enhanced people tags
• Home Feed ranking change
• Product tags

Here is everything you must know.

Instagram Enhanced People Tags:

Instagram is enhancing the people tagging feature.

Instagram users can add categories to their Instagram profiles, and it will display when someone tags them in photos or videos.

The new category feature will show when someone tags you and let others know who you are or what you do.

Instagram Home Feed Ranking Update:

Mosseri has not said everything about the new home feed ranking update, but the new update will boost the ranking of original content.

It also means that fresh and unique content will get a better ranking and more visibility.

Mosseri said that original content creators should get credit for what they are creating.

This update has also raised questions about whether Instagram is moving towards an original content-only platform.

You may have seen multiple creators creating the same or similar videos on Instagram.

Creators also share the same content on various social media sites.

A few questions need to be answered:

• What will happen if you are reporting your original content from another website?
• Will the content of the original creator will get a better ranking even if it is shared on other sites?
• Will Instagram consider it as reported content?

It is not clear if Instagram is making specific changes to promote Instagram-exclusive content or reward original content creators.

Instagram Product Tags:

Every Instagram user can now add product tags.

You can use tags to attract customers and drive traffic.

How to tag products on Instagram?

• Go to post.
• Tap on “Tag people.”
• Search the brand you want to tag.
• Choose the “product” option.
• Tag products and share the post.

Conclusion:

Instagram is still working to improve its home feed algorithm and wants to boost original content.

It will be great to see the reaction of content creators.

Still have any question, do share via comments.

Share it with your friends and family.

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Instagram Launched Private Story Likes: What You Should Do?

Instagram has introduced private story likes. It means that now Instagram users can like stories to express their interest or likes.

Instagram's private story likes are a new way for the users to express their interest in stories and engage with them. It is an easy way to appreciate the stories you have found interesting.

Instagram Launched Private Story Likes: eAskme

Instagram head Adam Mosseri has shared a video on his Twitter account explaining Private Story Likes for Instagram stories.

By liking stories, people can appreciate stories without sending DMs.

Before the launch of Private Story Likes, users were only using comments or re-share to appreciate Instagram stories.

These two ways were populating Instagram DM with notifications.

But, when you appreciate an Instagram story by pressing the like button, the user will not get any DM notification.

Even though the like button looks like what you have seen on Instagram feed, there are some differences.

Here is everything that you must know!

How Instagram Private Story likes Work?

You will see a heart-shaped button on Instagram stories.

Now, Instagram users can tap the like button to show appreciation. But you can only check the like manually.

The viewer sheet will display all the likes your story has received. Unfortunately, this means you will not receive any notification and save your DM space.

Adam Mosseri has already talked about improving the messaging experience for Instagram users. For example, Instagram DM will be clutter-free with likes for stories.

The only creator will see the number of likes received for stories.

You can track Instagram stories in the viewer sheet, which means that you will see the number of likes for 24 hours only.

It also means that likes will not affect the placement of Instagram stories.

There is also no clue if the stories with maximum like can reach Explore tab on Instagram.

Conclusion:

Likes for Instagram stories is a good feature. With story likes it will be easy for users to share their love for the content.

What do you think?

Still have any question, do share via comments.

Share it with your friends and family.

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