Showing posts with label Landing Page. Show all posts
Showing posts with label Landing Page. Show all posts

October 20, 2019

Can You Create a Website without any Landing Page?

Everything has become nowadays, and people started to think differently to market their products. The different strategies, suggestions and opinions of the people have taken the digital marketing field to the whole new level.

The area of digital marketing has introduced some techniques in which people cannot deny from doing certain things that were kept or purpose.




Can You Create a Website without any Landing Page?: eAskme
Can You Create a Website without any Landing Page?: eAskme

Other people are reading: How to Use Relevant, Targeted Directories for Link Building

In this article, we will see about the basics of landing pages, how the landing pages work and also the usage of landing pages.

So without any delay, let’s get into the article directly and discuss the topics.

What is a Landing Page?

A landing page is a page in a website that is used to convert the visitors of the site into the leads.

These pages are very different from other pages.

Usually, the landing pages fall into two categories.
  • In the first one, it exchanges visitor’s information for the desired offer.
  • Otherwise, it warms up the customer to buy the products.

These landing pages are also very relevant in diverting the traffic towards our website or any other specific webpage.

Are landing pages important?

The landing pages are generally used to increase number of view and leads towards your website.

It is an advertising campaign that attracts people to buy their desired product or to look upon something they admire.

Would I need a website for a landing page?

The short answer for this question is No. You don’t need a website for creating a landing page.

The landing page is a stand-alone page, and hence it does not require any landing page.

If you want, you can create a landing page as there is much software available online.

This software also helps people to create a landing page at free of cost. In case you need a website, with the help of this landing page, you can create a simple website.

This website can be used as a temporary website otherwise as a permanent one if it satisfies all the needs.

As the main aim of the business to gather as many leads as possible, then it is obvious that a landing page is enough to gather a maximum number of leads.

Creating a website without any landing pages

We can create as many websites without landing pages. If the website is apart from the business view, then it is totally normal to create a website without any landing pages.

But when it comes to business pages, how can people expect to shine in their business without marketing their website?

The answer is very lame for this type of question.

The only way to attain a maximum number of leads and profit in your business profile website, then the best approach is to have at least one or two landing pages for your website.

A way to obtain a number of leads

Just imagine, if you have more than one landing page on your website when a visitor visits your website, he can visit on any page of the website.

If the visitor search for a specific site name, then the visitor will automatically be directed towards the website’s homepage. Then the home page is the landing page of a particular website.

In case if you are directly asking a question, then you will be landing on any article or content page of any particular website.


Then here, the purpose will be fulfilled by answering the query. If you want to know about the contact details.

Then you will click on the contact slide. It will take you to the page, where all contact details are available.

Here the contact page is the landing page.

Wrapping up

Well, in this article we have seen about the basic, usage and pros of using a landing page for a website. And also we have discussed the brighter side of having a landing page on your website.

They will eventually help us to increase our profit through your website.

And also help your business to reach out to a maximum number of people. Hustlelife's article will give you a brief explanation of sales funnel, which is so much attached to gaining a maximum amount of leads.

The revenue of your website can also be increased by using a sales funnel.

If you still have any question, do share via comments.

If you find this article interesting,  don’t forget to share it with your friends and family.

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June 19, 2015

What Critical Conversion Factors is Your Landing Page Missing?

You may have heard this over and over again. Large fonts, Enough white spaces, Using the right colors, Using clear CTA and many more for great conversions. But sometimes the most simple things are ignored. For a landing page there is a few fundamental things. It changes a good landing to a great landing page.
 
What Critical Conversion Factors is Your Landing Page Missing?: eAskme
What Critical Conversion Factors is Your Landing Page Missing?: eAskme


Other people are reading : Google Trends Updated to Provide Real Time Data on Trending Searches

I will be mentioning three different examples that can change a good landing to a great landing page. Solving a problem. Making it personal and what is taken away. So let us start with the first one.

Solving a problem:

Yes as most know it is road taken by most marketers. We tend to take it for granted that users may feel lucky that our product exists. But in reality it doesn't work that way. Be upfront. Explain what the problem is and how it can be solved, either you or with your product.

Also See : Deal with the 404 Error for Search Engine Optimization

That is where Gmail for business works. It does amazing. As it solves user problems very well. It doesn't give over exaggerated promises, theres no graphics that is disturbing, No sings or flashy banners. Just does as it was intended for use. Clean and simple communication. Now there is something that can be refreshingly different.

Making it personal:

You may have your favorite coffee place or bakery. That knows exactly about that extra little thing that wont be found at any big brand. Yes something like that just makes a huge difference. Just that little extra dash of cream.

Also See : Anatomy of an Optimized Web Page

What is taken away:

On average it takes a visitor about 15 seconds on your page to make the decision to leave on your page or stay. Within that time period you have the chance to grab their attention, stirring their interest and to even help convince them to buy your product

So as mentioned earlier. Be upfront. Get right to the point. Show or even tell the visitor why your product will improve their lives. Change your page that it does focus on that. You will see your conversion improve and becoming lots easier.

Also See : DoorWay Pages SEO Penalty: Return of Google Panda

Consider creating multiple landing pages that will suit the user's personal preference. There is a few different ways to this can be done.

If the user found your landing page through search, then it is a great idea to make sure your keywords reflects what they searched for. Location where the person is can be easy to do as you can change language, convention and also regional changes that will make the conversion effective and smooth.
Consider the time of day or night. This is very effective if your business is dependent on certain times when offering services. Pubs, doctors, dentists and restaurants. Just a few example if services offered at certain times.

Also See : Google Mobile-Friendly Ranking Factor Runs In Real-Time & Is On A Page-By-Page Basis

Going the mobile route. Fact is that smart-phones users are becoming more and more the online users. No more the desktop or laptop. Many use smart-phones as the only way to connect online. As even Google is considering mobile friendliness for ranking factor for mobile. If it is a key factor for Google. It should be telling how much the mobile route has grown. But even if you do have a mobile optimized website that cant be considered enough. Your landing pages needs to be optimized also. That is where you can consider Freemium publishing tools like Spaces will be helpful. With a few simple adjustments you can optimize landing pages for mobile with a some editing, drag and drop without any costs involved.

Also See : 12 Incredible Ways to Make Old Pages Rank in Google Again

But good to remember a few basic things for mobile. Make sure the images you use is optimized for mobile. Use buttons that is large. Don't copy. As it is strain on eyes to read small print or screens.

Conclusion:

Never confuse your landing page with the usual webpage. When a user clicks your email or the relevant ad. That landing page is the last chance to get the user's interest and sell your product. This is your final and last chance. Make sure you do the best effort possible and you will see the benefits. You will be reaping the rewards.

If you have any question, feel free to ask me. Don't forget to like us FB and join the eAskme newsletter to stay tuned with us.
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