Microsoft is Introducing Ads in Bing Chat for Content Publishers!

Bing Chat is attracting 100 million active users daily. Now, Microsoft is introducing ads in Bing Chats to monetize this feature and allow publishers to display ads.

New ads will be available with AI-powered Bing Chat. This will also change from an ad-free experience to an ad-enabled Bing Chat.

Here is what you must know.

Microsoft is Introducing Ads in Bing Chat for Content Publishers: eAskme

How will Ads in Bing Chat Generate More Revenue for Publishers?

Microsoft is targeting users with a focus on offering an all-in-one experience with tools like Bing search, answers, content creation, and chat.

Bing has recorded over 100 million chats and 100 million active users daily. More than 30% of users are new to the Bing search experience. This is great news for publishers.

Bing Chat offers better solutions and answers to questions asked by users. It is a helpful tool for content publishers.

With new search features like Bing Chat, Microsoft is targeting:

• More traffic for content publishers.
• More revenue.
• Collaboration.

Microsoft preview shows that the company I serious about achieving these goals.
Microsoft uses a unique approach, such as adding resource links and citations.
Microsoft is also exploring new ways for publishers to drive traffic and revenue.

New Ways for Publishers:

Ads in Bing Chat:

Microsoft will be displaying ads in Bing Chat. This is a way for content publishers to generate more revenue if their content contributes to chat responses.

Expanded Hover Experience:

Hovering over links will display more links from the same publisher. This will improve traffic and user engagement.

Rich Captions:

Microsoft also uses licensed content besides chat answers to boost user engagement and revenue sharing.
Microsoft is planning to work directly with content publishers.

Conclusion:

Bing is combining multiple tools to improve the user search experience. Tools like content creation, Bing Chat, search, and answers create an ecosystem.

This all-in-one strategy is giving better results. Publishers are also getting more ways to boost engagement, traffic, and revenue.

Microsoft is working to find more ways for publishers to drive traffic and revenue using available tools and features.

The company is still collecting feedback to make valuable changes to its tools and strategies.

Still have any question, do share via comments.

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Bing's AI Algorithm What Fabrice Canal's Pubcon Keynote Explains

Fabrice Canal is the Principal Product Manager at Microsoft Bing. This is why his words about the Bing AI algorithm are circulating online.

Fabrice Canal has shed some light on how you should optimize your blog or website for the BING AI algorithm.

Recently, Fabrice Canal gave a keynote at the Pubcon convention in Texas.

Fabrice has discussed the future of SEO in the era of AI-powered search engines. He hinted that traffic data would also start displaying in Bing AI Chat.

Bing's AI Algorithm What Fabrice Canal's Pubcon Keynote Explains: eAskme

 

Here is what you must know about improving your website visibility in the Bing AI search engine.

Bing AI search and SEO:

Fabrice Canal said you should use current SEO practices to optimize your website for search engines. The reason is that AI is not self-aware and still in the early days.

Canal also wants you to keep an eye on Bing's blog posts and communication to stay updated with the upcoming changes and adjust your website accordingly.

Fabrice Canal stressed the importance of SEO experts in building search engine-friendly websites.

Fabrice said that SEO wouldn't be dead. Bing needs the help of SEO experts to optimize content for AI-powered search engines.

What an SEO professional can do to help Bing algorithm?

Use Lastmod Tag:

Fabrice Canal wants you to use the Lastmod tag to display when you have last updated the article. Sitemap is not enough.

Use the Lastmod tag whenever you make changes to the existing content.

Lastmod tells search engines when the last time article or content was updated. It also helps visitors to know if the content is updated or not.

With the Lastmod tag, you will tell the Bing algorithm when you have updated the information. This data will also be displayed in the search result.

18% of sitemaps have Lastmod values set incorrectly.

Bing IndexNow:

You should use the IndexNow feature of Bing web admin tools to tell search engines about the changes and updations.

Your sitemap should contain all URLs and modification dates.

Not only that, but you should also focus on creating quality content with semantic markups.

Manual crawling wastes resources, so Fabrice Canal wants you to choose the IndexNow feature.

20 million websites are already using IndexNow, so why you shouldn't?

What Should You Do?

Fabrice Canal suggests that you should do the following things:

• Join bing.com/new
• Adopt indexnow.org
• Use lastmod dates
• Use Bing Webmaster tools
• Use Microsoft Clarity
• Read the Bing Webmaster Guidelines

Conclusion:

Fabrice Canal's keynote at the Pubcon convention has told us many things you should do to improve your search presence even with Bing Ai-powered search engine.

Canal is not just another rookie whose advice you can let go. He is a professional and an expert in his job. If he is saying something, it means there is some value and authority in that.

Adopt IndexNow, use Bing Webmaster Tools, and fix Lastmod issues in your sitemap.

These will help your content to be ready for the Bing AI-powered algorithm.

What is your takeaway?

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Microsoft AI-Powered Bing Search and Edge Browser on Mobile, and Skype

Microsoft has launched the Bing AI search engine and Edge web browser for smartphones. This will enable your smartphone to enhance AI-powered chat and voice features completely.

In a post on the Microsoft blog, the company revealed the launch of the Edge web browser and Bing search engine with AI-powered chat and voice capabilities.

Microsoft has upgraded Microsoft Edge and Microsoft Bing with AI technology. More than 169 million users are already finding this update useful.

Microsoft AI-Powered Bing Search and Edge Browser on Mobile, and Skype: eAskme

Microsoft AI-Powered Bing Search and Edge Browser on Mobile, and Skype:

After getting all the positive feedback from worldwide users and a 71% positive response from testers, Microsoft is now bringing AI-powered chat and voice to smartphones with apps like skype and the new Bing app.

You can use the Bing app to ask questions; the result will display citations with answers.

You also can choose how you want to receive the answer, such as;

• Simplified response
• Text
• Bullet points

Bing and Edge Going Mobile:

You can download the updated AI-powered Bing mobile app from Android or iOS stores.

Microsoft has also updated the features and look of these apps. For example, you can ask simple and complex questions with the new Bing App.

 

The unique feature is the option to choose how you want to display answers.

You also have the AI-powered voice feature to ask questions and get answers.

During the preview, you can also access the Bing experience on the updated Microsoft Edge app homepage.

Bing is on Skype:

Microsoft has launched AI-powered Bing for Skype for its 36 million users.

AI-powered Bing for Skype offers new capabilities and scenarios.

 

For example, you can add Bing search to the chat group and ask questions to share information with the whole group.

It will help you share information that is valuable for every user. For example, you can share travel destinations, menus, interesting events, wedding planners, etc.

The result will display according to your settings.

Conclusion:

Microsoft’s launch of AI-powered Bing and Edge on mobile devices explains that other apps will also have Bing AI search and AI-powered edge features in the coming days.

It is good to watch what will be Microsoft’s next launch and move on to AI.

Stay tuned with us for more.

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Bing AI Search is Using Website Content: Here is How?

How is Microsoft Bing AI search using website content? How important is it for publishers to know?

A blog post published on Bing has revealed information about Bing Orchestrator, which displays how AI search coordinates with Next generation GPT and Bing Website Index.

Post also reveals the new version of Bing search.

Bing AI Search is Using Website Content: Here is How?: eAskme

Bing AI Search is Using Website Content: Here is How?

You should know about both the front end and the back end.

Front End:
On Front End, Bing search uses website resource links to generate relevant search results. It shows that the result in Bing search will display according to the authenticity.

Back End:
In Back End, Bing Orchestrator will combine web data with Bing index and next-generation GPT to improve search results.

Bing has introduced Prometheus technology.

What is Prometheus technology?

Microsoft has already given shared details about Prometheus AI technology in their post. It tells that Prometheus is a collection of techniques that can interact with the ChatGPT OpenAI model.

A new post reveals that Microsoft and OpenAI were working together on the next-generation ChatGPT model since 2022.

The next-generation ChatGPT has creative reasoning capabilities. As a result, it is more powerful than its predecessors.

The usability and power of the next-generation model have inspired Microsoft to collaborate with OpenAI.

Bing Orchestrator:

Bing Orchestrator is a technology that combines GPT technology with Bing search AI.

When a user searches for a query, it goes to "Bing Orchestrator." After that, Bing Orchestrator manages the GPT and Bing index process to display the best possible result.

 

You should understand that Bing answers and search queries are also feeding data to GPT technology.

GPT will use this data to learn the content and improve daily.

This process is called Grounding, which adds content to the word. The large Language model uses these words to build relationships with other words.

Bing AI search uses website data and provides citations to the resources. It reminds us of the feature that we see on Wikipedia.

Bing Orchestrator is also generating iterative queries. Iterative means repetition of the process.
It means that Bing will use the process to get the maximum number of answers with content.

AI Enhanced Bing Search:

In this post, Bing has also revealed the future of Bing's AI search engine.

Web admins and bloggers are raising issues as they believe AI search engines will display answers but need links. So it is more like Artificial General Intelligence.

But, we know that Bing Ai search will enhance search results with features like knowledge graphs and featured snippets.

Ai is not new to search engines. For example, Google is already using it to filter out spam.

Conclusion:

The above information reveals that Microsoft is serious about using AI in search results. It also says we will see more about Bing AI search and other search engines adopting AI technologies.

Stay tuned with us to know what and when it is happening.

Don’t forget to share it with your friends and family.

Why?

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