Showing posts with label Restaurant. Show all posts
Showing posts with label Restaurant. Show all posts

October 23, 2024

Why Blogging is The Secret for Your Restaurant's Success?

Blogging and the restaurant business seem to be entirely different things. But that is the beauty of blogging.

No matter how different your business is, you can still use blogging as your tool for success.

In other words, blogging is the powerhouse for every business.

For a restaurant business, you create a blog section on your restaurant website where you will publish content from the latest recipes and food menus.

Why Blogging is The Secret for Your Restaurant's Success: eAskme

Not only that, but you can also publish your customer stories, discount coupons, new launches, and press releases.

The more content you publish on your restaurant blog, the more likely your audience will be to engage with your food and recipes.

Blogging for Restaurant Business:

Blogging for restaurant business gives you more topics to write about every day.

You can publish your customer interactions, what pleased your customers today, and how you have made your day.

The more relevant content you publish on your restaurant blog, the more likely it is to get ranked on Google.

Even search engines want you to write fresh content with new food items.

Write for Your Customers:

Create a food blog section dedicated to foodies around you.

Find out what your customers love in your restaurant and publish their stories about the reasons why more customers should visit your location.

Target customers in the local area.

For example, if your restaurant is in Cleveland. Then, write about the food items Cleveland people love to eat. Publish what your restaurant offers more than the customers will not find anywhere else. List your business on Google Business Profile and Google Maps.

Update your location, restaurant timing, contact numbers, food menu, etc.

Create interesting headings, subheadings, and images to engage your customers and search engines. The more your content appeals to the customer, the better it will rank on Google.

What does a Restaurant owner Achieve from a Food Blog?

Why are you blogging?

You are blogging to lure customers to your restaurants. The goal is to increase your restaurant's sales.

And you can do it by creating engaging stories.

Publish inspiring stories about the customers who revisit your restaurant more than once.

Benefits of Blogging for Your Restaurant

Increase Your Online Presence:

Blogging helps increase your restaurant's popularity. People share their favorite food and food stories from popular blogs, and it is a way to get customer recommendations.

This way, you boost your online presence on social media and Google.
 
Google wants a website that talks to its customers. With a blog section, you engage with your customers. 

Your content creates opportunities to attract customers, social shares, news publications, etc.

How to Enhance the Online Presence of Your Restaurant?

Publish engaging stories with beautiful images. Share your published content on social media platforms like Facebook, Pinterest, Instagram, TikTok, etc.

Share stories of your chefs. Let your team write about their individual experiences at your restaurant.

Improve Your Search Engine Ranking:

Publish fresh, relevant, and exciting food blogs to improve search engine ranking.

  • Publish new food items on the menu with stories.
  • Showcase your restaurant furniture to set up a warm ambiance.
  • Showcase unique dishes for the holiday season.
  • Create new articles for special food discounts on Thanksgiving, Black Friday, and Christmas.

Update your old blog posts to keep them fresh.

Google prefers fresh content. It will help to improve your search engine ranking and organic traffic.

Conclusion:

Start a restaurant blog to promote your restaurant online.

Use your food blogging skills and publish content that attracts customers.

Create engaging, fresh, and expertly crafted posts to share customers' experiences at your restaurant.

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March 07, 2024

How Can Your Restaurant's Renovations Help Your Business Grow?

Food might be the focal point of the restaurant business, but most people dine out for the experience.

Whether you’re going for a romantic ambience or a family-friendly setting, the look and feel of your restaurant can determine your success.

Remodeling your restaurant can increase your company’s revenue by 7 to 20 percent.

How Can Your Restaurant's Renovations Help Your Business Grow?: eAskme
How Can Your Restaurant's Renovations Help Your Business Grow?: eAskme
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While you might be worried about the up-front costs, a well-planned investment will pay off in the long run.

Making a few adjustments to your establishment’s design or layout can be an easy way to attract customers.

Boost your business growth with these remodeling tips.

Add a Fresh Coat of Paint:

As simple as it is, just changing the color of your restaurant can make it feel like a whole new place.

You might want to highlight your diner’s vintage theme, or make an older building look more sleek and modern.

The hue you choose can also affect your customers’ overall experience.

People are psychologically drawn to certain colors for specific reasons.

Red can invoke a sense of warmth and welcome, whereas blue tends to make guests feel more calm and secure.

How Can Your Restaurant's Renovations Help Your Business Grow?: eAskme

Swap Out Old Furniture:

A small tear in a bar stool cushion can ruin the appearance of your entire facade.

Even if your furniture is in good condition, a few new tables or an entryway seating arrangement will make a huge difference.

Nowadays, many people use visual platforms like Instagram and Yelp to influence their dining decisions.

If you want your establishment to stand out, try to incorporate photo ready design elements.

Installing a decorative wall can help your business grow through social media alone.

If customers want to take pictures in your restaurant, you’ll benefit from the free advertising.

Add a hashtag to your menus for even more exposure.

Install Eye-Catching Light Fixtures:

The bulbs and mountings you use to brighten your restaurant are worth more than you’d expect.

How you choose to light up your business can determine the mood.

Minimalist sconces paired with bright bulbs create a crisp and contemporary image.

Warmer incandescent bulbs go well with unconventional or old-fashioned lamps for a trendy, down-to-earth atmosphere.

If you want to create a romantic mood, opt for ambient lighting.

If your restaurant features special artwork or design elements, use task lights to highlight notable pieces. 

Build Something Timeless:

Even if your restaurant already has a set theme, you should think about how your new design will age over time.

Depending on your financial situation, a remodel might require a sizable investment.

You can finance your venture in a variety of ways, including taking out an auto title loan.

But, regardless of how much you need to spend, you should keep the longevity of your investment in mind.

Certain changes, like furniture and artwork, can be easily swapped and replaced.

Building out a new banquet room or redoing the bathrooms, however, are more permanent.

If you want to expand your restaurant for scaling purposes, create a space that can be used for many purposes.

Rather than installing static booths, consider using mobile tables that can be rearranged or combined to accommodate different group sizes.

Add a Retail Space:

Do you have any signature sauces or coffee blends you can make available for sale? You can turn that into a lucrative, and aesthetically pleasing addition to your restaurant.

All you need is some strategically-placed shelves and decorative elements to make your products pop.

If you already sell merchandise, this can be a low-cost way to spice up the appearance of your business.

Consider covering an entire wall with what you have to offer.

Using branded labels that align with your current atmosphere and design can completely change your restaurant’s look.

Running a restaurant is more than putting plates on tables.

Creating an inviting and enticing environment can turn a customer’s first visit into a weekly routine.

Build you business from the inside out by making a few renovations.

If you have any question,

Do let me know which site you like to visit.

Don't forget to join the eAskme newsletter to stay tuned with us.

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January 01, 2024

Is Burger King Open on New Year Day 2024?

Burger King Wishes You  a Very Happy New Year 2024!

Is Burger King Open on New Year Day 2024?

Let's find out

Do you want Burger King Whoppers on New Year? New Year is a holiday! New Year is a time to wish your friends and family for your heart and food. You are ready to greet your friends and want to hang out with your loved ones for dinners and eat-outs. You are busy and need more time to cook for everyone. Yet, you want to make the new year happy for everyone with the food. You can either cook the New Year recipes or order food from restaurants like Burger King.

Some of the most popular items at Burger King for 2024 are:

  • Whopper
  • Whopper Jr.
  • Double Whopper with Cheese
  • Ultimate Angus Classic BBQ
  • Ultimate Angus Mushroom Swiss
  • Wester Whopper
  • Hamburger
  • Bacon Cheeseburger
  • Triple Whopper
  • Big king
  • Bacon King
  • Family King, etc.

 And, if you are in love with Whoppers or Cheeseburger, then it is time to order from Burger King.

Is Burger King Open on New Year 2024? Even Google can answer that. Yet here I am telling you more.

Is Burger King Open on New Year Day 2024?: eAskme
Is Burger King Open on New Year Day 2024?: eAskme


Burger King is there to offer you delicious fast food on New Year's Day. It is also open on every holiday. You can eat out with friends or order food from Burger King, Jimmy John's, Starbucks, Panda Express, McDonald's, Wndey's, etc. Burger King is for those who want quick food delivery anywhere, anytime.

If you love Burger King burgers and Bacon, then order food to save time. Burger King is accepting orders for New Year 2024. Burger King is open during the New Year holidays.

But here is more!

Will Burger King be Open on New Year's Eve 2024?

If you want to save yourself from cooking Hamburger and Bacon cheeseburgers, then you can ask this question.

Here is the good news!

Burger King is open on New Year 2024.

Burger King is always open on the New Year 2024. Order from Burger King, and it will be delivered to you from Burger King or another food delivery with local food delivery services.

Why is Burger King Open on the New Year 2024 Holiday?

New Year is a hot selling day for restaurants. People order more fast food than usual from Burger King during New Year's Day. Burger King and other restaurants want more orders and are open on holidays and New Year. Check if Burger King near me is open on New Year 2024. Check the Burger King franchise near you to know if they are operating during the New Year.

Hunger does not have any holiday!

Even if you are not interested in Burger King, other local restaurants will also be open in New Year 2024.

Don’t forget to share it with your friends and family.

Don't forget to join the eAskme newsletter to stay tuned with us.

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December 30, 2023

All the Fast-Food Restaurants Open on New Year 2024

Happy New Year 2024! New Year is the time to start the year with fun. You wish your friends and family a Happy New Year by sharing gifts, dining out, watching movies, visiting national parks, traveling to other countries, etc.

Yet food is the most important thing to share with your friends and family. During the New Year 2024 Holiday, you want to spend more time with your friends and family rather than being busy in the kitchen.

If you do not know what to prepare for New Year's Eve or do not want to cook anything, then you need some restaurants to order food from famous restaurants.

Now, you want to know if the Fast-food restaurant will be open on New Year 2024.

All the Fast-Food Restaurants Open on New Year 2024: eAskme
All the Fast-Food Restaurants Open on New Year 2024: eAskme

Fast-food restaurants save you from all the cooking and hard work, yet you can have New Year's dinner with your family. There are restaurants near you that can add more flavor to your feed during New Year's Eve.

It is time to locate the open restaurants during the New Year 2024.

All the Fast-Food Restaurants Open on New Year 2024:

1. Burger King:

Burger King is one of the most popular restaurants in the US. With the Burger King locator, you can find if Burger King near you is open on New Year's Eve 2024.

2. Boston Market:

Boston market will be open during the New Year 2024. You can locate a Boston market restaurant near you using the free locator.

3. Carl's Jr:

Carl's Jr. restaurant locator will help you find the stores open on New Year.

4. Del Taco:

Del Taco also has a free restaurant locator to find the open restaurants on New Year's Day.

5. Dunkin:

Dunkin is open all time on New Year. You can check Dunkin near me with their official locator.

6. Domino's:

Domino's will also be open during New Year 2024. You can check Dominos near me with a free locator.

7. Hardee's:

Hardee's will be open on New Year. You can check the Hardee locator to find the Hardee's store near me.

8. Jimmy John's:

Jimmy John's is also open on New Year and other holidays. Check Jimmy John's location; new to me with their restaurant locator.

9. McDonald's:

McDonald's is famous worldwide. Most of the McDonald's restaurants serve fast food on New Year. You can locate McDonald's near me with their official locator.

10. Panda Express:

Panda Express will be open on New Year 2024. Many Panda Express locations will serve fast food on New Year's Eve. Check the Panda Express location with the free Panda Express locator.

11. Waffle House:

Waffle House franchises will stay open on New Year. You can check "Waffle House near me" with Google Maps.

12. Wendy's:

Wendy's will be open on New Year. You can check Wendy's working hours on their store locator.

13. Starbucks:

Starbucks will open in selected locations on New Year 2024. You can check Starbucks near me with store locator.

Don’t forget to share it with your friends and family.

Don't forget to join the eAskme newsletter to stay tuned with us.

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December 07, 2022

Why Professional Food Photography is Important for Your Restaurant or Take-out Business?

Food is all about the flavors, tastes, and feelings it provides.

When we eat, several senses are engaged, including smell, taste, touch, and others.

However, we only use visual acuity when viewing a website. The goal of food styling and food photography is to present the dish in its best light.

Why Professional Food Photography is Important for Your Restaurant or Take-out Business?: eAskme
Why Professional Food Photography is Important for Your Restaurant or Take-out Business?: eAskme

You want people to experience everything through your photographs solely with their eyes.

Bright, vibrant, and colorful objects always catch our attention and our eyes.

Therefore, appealing food photos are crucial for the restaurant industry if you want your culinary images to draw customers to your businesses.

You are doing well if you can activate your customer's senses with engaging photos.

Having professional photos will also help you with social media and ad campaigns.

A professional will know the correct lighting, angles, and setup needed to create the perfect images to represent your restaurant.

Look at the Aldi weekly ad, for example. It's bright and vivid; every image focuses on the food and draws you in.

Why should you have professional food photos?

It may sound as simple as using your mobile phone.

However, while using different filters with mobile photography lets you capture attractive food photos, a professional camera will elevate your social media strategy to new levels.

More than just taking images of the food, each component and prop is meticulously chosen, prepared, and strategically placed to draw attention to the appropriate items, making the food more enticing and appealing to the viewer's eyes.

Why should you have professional food photos: eAskme

More reasons that show the benefits of food photography:

1. First impressions last:

The first time you see a picture or a photograph, it brings up strong emotion. Think of how you would feel looking at a particular depiction of a hamburger, for example.

For it to be appealing, you need to make sure that the hamburger looks delicious, but you also need to enhance it with the correct lighting, picture quality, and background.

Simply taking a picture won't cut it because it won't give a mouth-watering reaction.

Because you're in the food business, your food is your most critical representation and speaks for the establishment.

It might be challenging to separate yourself from the highly competitive restaurant and hotel industry.

It would help if you highlighted the benefits of visiting or ordering from your restaurant to draw in customers.

2. Good photos help to make an emotional connection and help with good marketing:

Besides wanting your food to look appealing, professional photos give insight into your brand and tell a story that helps you build customer trust.

Studies show that using photographs that evoke emotional reactions is more likely to produce excellent marketing campaigns.

In addition to that, having professional photos means you will always have content ready for advertisements, billboards, email signatures, and Facebook or Google ads.

As we mention, Google, it's essential to use your professional photos not only in your Google Business posts but in your info section as well.

A good tip is regularly adding new images to your Google Business page. Google likes to see this content and may even reward you for it in search engine results.

Good photos help to make an emotional connection and help with good marketing: eAskme

3. Potential customers get to see the quality of your food:

Almost everyone has gone to Google to search "find a restaurant near me."

To attract more customers, you must have photos showing your food's quality.

The more beautiful and professional your pictures are, the more it looks like you value your business and will have excellent service.

It's also good to have pictures of every meal item on your website.

For example, if your restaurant is on UberEats, it will also help your customers know what they are ordering.

More pictures will also help you to get customers to buy more.

You can have a favorites section, or have different menu items, like salads or desserts, come up as the customer orders their meal. Seeing actual photos of the food may influence them to get more.

How to get the photos right:

1. Use the best angle:

Food also has a good side when it comes to taking pictures.

From the wrong angle, certain dishes might look unappealing. So make sure that the customer can see the best parts of the food in the photos.

Shooting from the front is suitable for stacked foods like burgers and sandwiches because you can see every ingredient.

To avoid understating any ingredients, every component should be visible.

Pizza and other bowl-shaped dishes benefit more from being photographed from above.  

2. Food styling:

A professional photographer will know exactly how to stage food for pictures.

This is the art of arranging food in a way that looks good, sets the mood, and tells a good story.

You want to keep the focus on the food, so use simple props like matte or plain-colored plates and bowls.

Warmer and cozier lighting and props work nicely with soothing cuisines like stew or curry.

A much brighter setup and lighter-toned props look better with salads or smoothies.

If you want to draw attention to the food, try using contrast.

Contrast lets you remove the viewer's focus on a specific element or component.

You could try "dark photography," where you use the advantage of the contrast between light and dark to draw the viewer's attention to a particular area.

3. Be consistent with your images:

For a restaurant to be successful, consistency is essential.

People frequently return when the food tastes just as good as it did the last time.

The same holds for your food branding and photographs.

If you find a style and specific layouts, stick with them and allow them to influence how people interact with your business.

4. Collaborate:

In addition to your professional photos, try collaborating with social media accounts with content based on restaurant experiences or specific dishes.

The people who run these accounts usually take high-quality pictures and produce engaging content so that you will want them on your side.

Potential customers will trust recommendations from people outside the kitchen, to be more honest, which could be a bonus for you!

Still have any question, feel free to ask me via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

Why?

Because, Sharing is Caring!

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September 07, 2021

8 Things You Should Know Before Starting Food Business

Do you want to start your food business but can't figure out where to start?

Well, it turns out that it could be a good time to dive in now.

8 Things You Should Know Before Starting Food Business: eAskme
8 Things You Should Know Before Starting Food Business: eAskme

Studies have shown that foodservice industries are booming and are expected to reach about $ 4.2 trillion with an annual CAGR of 3.6% by 2024.

Therefore, to help you get started, we have collected an 8-step beginner's guide,  with internal tips and tricks which will enable you to grasp all the opportunities for success.

Having a Solid Business Plan

The first thing you need to do before investing is doing extensive research.

After spending weeks (or months),  you will begin to understand the broader food supply prospects, the latest trends for your customers, and the competition in a deeper way.

Create an investor's business plan.

Think of looking around the 4Cs: customer, consumer, channel, and context.

Adequate Financing

It's time to sort out your current finances.

However, not everyone who starts a restaurant has the personal funds to do so.

Fortunately, there are various other ways to secure your financing:

  • Apply for a business loan
  • Take help from family or friends
  • Bring external investors, or join a partnership
  • Utilize crowdfunding.
  • Seek Government aid.

Remember that it can take years to make your first profit, and the money will barely flow initially.

Therefore, think about starting with something small (which can always be expanded) and pick your business partner wisely.

Get the Technology You Need:

To open a successful food business, you need tools and technology that can help you streamline operations, serve customers faster, and keep track of your restaurant's success, such as a restaurant POS system, online ordering software, table reservation system, inventory tracking system, etc.

Choosing a Perfect Location

The location of your restaurant can depend on various factors.

You don't necessarily have to be at the hottest new retailers unless you rely heavily on food traffic.

Few things you should consider:-

Expenses

The rental expenses shouldn't be beyond the reach of your sales and profits.

Take something which you will be able to afford easily.

Accessibility

How can most of your customers reach your restaurant on foot, by car or by public transport?

Pick a spot, which can be easily accessible by your customers.

Ideal Neighborhood

Some locations tend to have strict regulations or restrictions on how long the suppliers can deliver their products.

So, choose them according to your requirements.

Other Businesses Around You

Competitors and other businesses can greatly impact your traffic, so try gaining some knowledge about what's happening around you and how it could influence your business.

Future Vision

Consider what your neighborhood can look like in 5 or 10 years and see if any major development projects are underway that can change the area's landscape.

Innovative Designing of Your Layout

After figuring out a perfect venue, it's time to work on your design and layout.

Of course, this depends on the type of restaurant you will be running, but in general, restaurants allocate about 45-60% of their space to the dining room, about 35% to the kitchen space, and the rest to storage and office space.

Carefully review the layout of your kitchen and dining area and make sure that there is a smooth flow between the two spaces.

Preparation space is also an important factor, so make sure you have enough space for plating and decorating dishes.

Secure Your Supply

Create a wish list and find a partner for short-term and long-term budgets.

But you don't want to go stale when it comes to quality, don't forget that high-priced suppliers can minimize your margins and get your business on-ground.

So always try to negotiate hard.

You should seek a reliable supplier.

This supplier should have a good track record of providing high-quality products and should have previous successful partnerships.

For food suppliers, be sure to check their delivery schedules and how they manage their food safety protocols.

And try to go local as they generally provide fresher ingredients.

Consider contacting the wholesalers to get some accessories for cheap rates, including vegetable wholesalers, glass milk bottle wholesalers, wholesalers for various accessories, etc.

You can also try contacting a glass or bottle manufacturing company, which can provide you with designer glasses that can match the essence of your restaurant.

Licenses And Permits

Regulations vary from country to county.

Make sure to check in with local regulations and consult a legal professional to ensure compliance with all of your local health and safety protocols.

In some cases, acquiring a  license can even take months, so you should start on this process well before your opening day.

Hiring Good Employees

First, you need to figure out what type of employees you want to hire to be useful for your business type.

Depending on the size of the restaurant, it may include HR personnel, purchasing specialists, accountants, marketers, waiters, bartenders, etc.

Ensure to hire enough staff for each task and anticipate their travel plans and backups in case of illness or vacation.

Find candidates who are equipped with sufficient experience and a decent track record.

They should also possess excellent social skills.

Proper Advertisement

You have to do a good amount of advertising to spread the word about your new restaurant in the neighborhood.

Word-of-mouth is still the best advertising tool, but there are some other ways that you can consider announcing your new venture.

Creating An Attractive Website

Make sure it contains all the key information, including easy navigation, opening hours, menus, booking engine, and whether your restaurant fulfills the customer's special requirements.

Utilize Social Media Platforms

Create accounts on Facebook, Twitter, LinkedIn, and Instagram to share news and high-quality photos related to your restaurants and behind-the-scenes processes as you prepare for your opening day.

You can also try putting an ad in the local newspapers about your restaurant.

Hosting a Soft Opening

This is useful for great practice-run before the opening day and for creating buzz about the restaurant within the community.

Consider a soft opening for families and try to make the guest list smaller.

Offering Promotions

Offer free drinks and desserts to the first 10, 50, or 100 customers.

By this, you will be remembered for your hospitality and generosity and create some buzz in the neighborhood.

Conclusion

There's nothing like running a restaurant, provided the right owners run them.

You can create an atmosphere and cuisine that people can love, but that involves hard work.

Having a proper plan and effective strategies can do wonders. Start your journey and make your business bloom.

If you still have questions? Share via comments.

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December 04, 2019

7 Essential Things You Need to Open a Restaurant

Do you want to open a restaurant? If yes, then there are so many things that you should understand before opening a new restaurant.

Food and restaurant industry is growing like anything and so the demand. A popular restaurant can lean it's owner to the stage of financial freedom.

7 Essential Things You Need to Open a Restaurant: eAskme
7 Essential Things You Need to Open a Restaurant: eAskme

Other people are reading: The Best and Worst Marketing Campaigns

But to achieve this you must pay attention to even the smallest details and move step by step.

7 Essential Things You Need to Open a Restaurant

If you plan everything, then you can open your restaurant on schedule.

Money:

Money is the first thing that you need to start a restaurant.

Nothing comes for free.

To start a restaurant, you need many things and to buy those things you need money.

From land acquisition to supplies, everything comes with a price tag.

You can arrange money by;

If you are going to apply for the loan, first calculate the cost of every single thing.

Business Plan:

A business without a business plan is like a ship floating in the sea without a destination.

You need a perfect plan to launch your restaurant business.

Find out how you can turn a new restaurant into a profitable business.

Create a business plan on paper, discuss it with your partner, or someone who has the similar interest.

Licence/Registration:

You must register the name of your restaurant and get the license.

Registration and licensing process may differ from country to country.

But, to avoid legal actions or issues from competitors, make sure that you complete all the documentation.

Location:

Location plan a vital role in the success of a restaurant.

You can't expect people to visit your restaurant if it is located in the wilderness.

To find the best location, you need to discover the market and where people love to hangout.

There are two most common ways to consider a location:

  • Buy an already built restaurant.
  • Build it from scratch
You should also look for the space inside the restaurant.

Menu:

The menu is another most crucial thing in the restaurant business.

Your menu should contain only such items that people love to eat and also that you can make available all the time.

If you are not sure about the menu or the theme of the restaurant, then you can also collaborate with already established restaurants and open franchises.

Franchise gets all the help according to the collaboration from the established brand.

This also allows you to use the name and branding of the established restaurant business.

Even if you are not interested in the franchise and want to open a restaurant independently, then hire a professional to design the menu for your restaurant.

Important Installation:

In are a restaurant business, it is essential to install coffee machines,  point-of-sale systems, security systems, fire alarm, air conditioner, and Heat-Line.

When it comes to installing coffee machines, only buy from established brands such as anthonysespresso.

Install the point-of-sale system to ensure secure payments.

The security system is necessary to protect your restaurant from thieves.

Hire experienced staff:

In a new restaurant, you cannot just leave everything on the shoulders of newbies.

You need to hire professional and experienced staff.

Make sure that that al-teast chef, manager, and accountant have experience in the same field.

Also, hire cleaners, waiters, and security guards.

Focus on monitoring the customer satisfaction and performance of employees.

Final Words:

In the beginning, every business seems complicated. But, with the time you will gain experience, and things will become more comfortable for you.

Never be lazy when running a business. Make sure that sully, service, and customer satisfaction will always be a plus in your restaurant.

If you still have any question, do share via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

Sharing is Caring!

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May 23, 2019

What You Need to Know Before Opening Your Restaurant

Are you ready to finally turn your dreams into a reality? Many people dream of opening their restaurant, a place to explore and grow culinary expertise.

But with most of these people, business is something they don’t know much about.

What you need to know before opening your restaurant: eAskme
What you need to know before opening your restaurant: eAskme
Other people are reading: Why Your Restaurant Need Point-of-Sale?

They know how to cook the most exquisite dishes, but running a business isn't their cup of tea.

Things to know before opening your restaurant

Running a restaurant is becoming increasingly competitive. Other than delicious food, you also need to consider a few other determining factors:

What’s your big idea?

New restaurants are popping up every other day around the country.

What does your restaurant have to offer that others can’t offer?

What your big idea or a unique selling point?

Think about it. Concept restaurants are the new big thing in the food industry right now.

Think about a concept.

For instance, dinner in the sky restaurant. Most people don’t visit the restaurant for the food, but for the ambiance and the concept.

Think of your cuisine and menu. Create a big idea from that.

If you are planning on opening up a new Indian restaurant, maybe you can create a narrative around the culture and tradition of India.

Your big idea will help a lot later on.

It will help you decide on your menu, your décor, your location and also your target market.

Create a business plan

If you are a chef, this might be the last thing you want to do. But it’s crucial for your business to survive in the long run.

A business plan is a detailed plan on how are you going to start making money from your restaurant.

It will include financing options, your location, and all the paperwork you need.

Your business plan will discuss your consumer demographics and how to reach those consumers.

It will discuss staffing and business equipment. Basically, it is a plan to bring your dream into reality through actionable steps.

Get in touch with a business developer if you feel that this is outside your area of expertise.

A business plan is crucial to getting a loan from banks or investors.

Location

Location is the key factor in determining the success of your restaurant.

Marry your locations with your concept.

If you are planning on opening up a cool burger joint, it probably won’t bring in many customers in a high-end hotel.

If you move the same burger joint near to a college campus, you will get guaranteed customers.

When considering your location, think of the cuisine you are going to offer. Consider the footfall in the area.

You might have to consider your own budget too while choosing a location.

Financing a Restaurant

Your restaurant isn’t going to start making money the day it starts unless you are planning on hiring Rihanna to man the desk.

Your business will probably leak money for the first few months. And also become the food industry is becoming increasingly competitive.

You need a good amount of money to give your restaurant a chance at survival in the initial months.

Figure out how you are going to finance your restaurant.

You have a number of options.

You can get apply for a small business loan.

You can even get in contact with investors to help finance your business. Look for angel investors who are already looking for investors.

Another way is to crowd fund your business.

In all these options, you might not retain full control over your business operations.

If you want solo control over the restaurant, you will have to start saving from today.

Look at high-interest savings accounts.

Complete your Paperwork

Opening a restaurant is far more complicated than just buying a shop and start cooking.

Find out the legal requirements for a restaurant in your area. These would be licenses, health codes, employee requirements, income tax regulations, and other tax laws.

Consider hiring a business lawyer to help you out if you don’t feel like you can do it on your own.

Marketing your Restaurant

Remember the last time you tried out a new restaurant?

For me, it’s usually when the place comes recommended by friends and family.

Word of mouth publicity has always been the best marketing tool for businesses since ancient times.

Nowadays, word of mouth is amplified through social media.

You can reach a lot more people through word-of-mouth. Get people to start talking positively about your restaurant on social media.

A good way to do that is hiring a local influencer to visit your restaurant and write a rave review on their blog and social media channels.

Offer them free food in exchange for the review. Do it as soon as you launch, so build up on the initial excitement.

Find an influencer who aligns with your restaurant’s concept.

If you have any question,

Do let me know which site you like to visit.

If you find this article interesting, don’t forget to share it with your friends and family.

Why?

Because, Sharing is Caring!

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May 02, 2019

Your New Restaurant Needs a Point-of-Sale System

Point of sale systems and devices are among the most popular restaurant technology trends this year. Restaurant owners need to make sure they're not just jumping on a faddish bandwagon for the sake of following the trend.

In fact, POS systems can be a highly effective way for owners to ramp up sales and bolster the bottom line.

The trick is choosing the right POS device and system for your establishment.

Your New Restaurant Needs a Point-of-Sale System: eAskme\
Your New Restaurant Needs a Point-of-Sale System: eAskme

Other people are reading: How to open new restaurant on schedule

There's no reason to spend more than necessary on a bunch of tech tools that are geared for huge companies.

On the other hand, you don't want to commit to a POS system that can't handle your minimum monthly business activity.

First, it helps to understand why a point of sale system is an important part of your restaurant's financial landscape.

The next step is discovering why it's crucial to choose the right POS arrangement for your particular retail business.

Finally, it helps to know about the features of the best POS components on the market.

Why Your New Restaurant Will Thrive with POS Technology

Any business establishment can benefit from POS technology.

Restaurants are in the best possible market position to leverage the key advantages of POS tech.

Here's a list of the benefits of the right POS system:

  • Communication between kitchen and wait staff is completely simplified and streamlined

  • You can perfectly track the most popular menu items and total food usage

  • Payroll and bookkeeping are made easier because POS is a virtual time clock

  • It lets you easily track things like sales tax, P&L statement data and sales cycles
You need to think about the size of your establishment, its age, the typical clientele, your competitive ranking in the local area, your staff's ability to handle new technology and other relevant questions when selecting the optimal POS implementation for your restaurant.

Restaurant technology trends can work for you as long as you customize them to match all the unique characteristics of your business setting.

Features of Top POS Systems for Restaurants

For restaurant owners, it makes sense to select POS tech that has all or most of the following features:

  • Detailed, time-charted sales statistics by hour, day, week, month and year

  • Printed receipts

  • Simple user interface

  • Inventory, menu and staff management capability

  • Provides analytics and reports

  • Allows for mobile payment processing

  • Comes with support, service, on-site installation, and realistic customer training

  • Has an "offline" mode so users can do things like create checks and run analytics when needed

What's the answer?

There's no rush.

Choose wisely and when in doubt select a POS solution that is perhaps a bit smaller than you think you'll need, but can be upgraded.

Most systems are at least slightly adaptable for business growth.

If this is your first foray into POS, consider asking a friend or business acquaintance who has experience with the technology, and by all means, do a couple hours of research online.

The better your new POS system fits your specific needs, the better.

If you still have any question, feel free to ask me via comments.

If you find this article interesting, don’t forget to share it with your friends and family.

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January 23, 2019

Getting Your New Restaurant Open on Schedule - Timeline & To-Dos

You’re gearing up to open your very own restaurant, and your concept is just crazy enough to work.

What do you do now?

Here’s a non-exhaustive rundown of what to do, and when, to get your shop open by its target soft open date.

Getting Your New Restaurant Open on Schedule - Timeline & To-Dos: eAskme
Getting Your New Restaurant Open on Schedule - Timeline & To-Dos: eAskme
Other people are reading: SGS Mediasoft review

Get Legal:

First, the boring stuff: apply for the appropriate state and local licenses. Requirements vary by jurisdiction, but you’ll almost certainly need a certificate of occupancy and (down the line) certification from your local health department. If you plan to serve alcohol, you’ll need a liquor license as well.

Lay Out a Comprehensive Construction and First-Year Budget With Revenue Projections

If you don’t feel up to this, work with a capable accountant or — better yet — numbers-minded business partner to develop a realistic budget and near-term revenue projections.

You’re going to lose money during your first year of operations; the question is how much and whether you can survive the hit.

Set Up a Staging Area:

No matter how dusty your restaurant renovation or construction site gets, you’ll need a reasonably organized onsite work area to gather your thoughts, complete paperwork, and process deliveries.

According to experienced restaurateurs, this sort of staging area is key to an on-time open.

Set Hours for Your Establishment:

Review this guide to setting restaurant hours, conduct a foot and vehicle traffic analysis at your site, and speak with local (non-competitor) peers to get a sense of when your establishment should be open.

There’s no point in staying open early if you can’t reasonably expect to draw any bar traffic — or closing before 5 pm if there’s enough demand for dinner in your area.

Schedule Staff Interviews:

Starting hiring for management positions four to six weeks out; hire line workers with two to three weeks to spare.

Identify an offsite location to conduct interviews without construction noise in the background — your management company’s office works fine.

Power Through Fixture & Equipment Installation:

Get your restaurant’s fixtures and kitchen equipment installed with a couple weeks to spare. You’ll want to have plenty of time to make layout or design changes, make sure everything works properly, and exchange any defective or missing parts from your order.

If you can afford it, hire an interior designer or traffic optimization consultant.

Get Front-of-House Systems Ready for Prime Time:

Install your POS and ordering interfaces well ahead of your soft open date and test them extensively. Your customers won’t easily forgive a POS crash on your first day in business.

Run a Trial Service:

Last, but not least: a few days before your soft open date, put it all together in a trial service (though you won’t call it that) for friends and family of staff and ownership.

This is your chance to make sure everything runs reasonably smoothly before paying customers walk through the door.

Keep Your Eye on the Ball:

In the restaurant business, timing is everything. You lose money every day your restaurant’s doors remain closed — and sap what little goodwill you’ve managed to build ahead of your planned opening.

It’s true that projected opening dates are just that: projections. It’s also true that new restaurants commonly miss their soft open targets; many blow through their grand opening dates as well.

That such tardiness is commonplace doesn’t make it any more excusable. It’s on you to avoid it at all reasonable costs.

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