Showing posts with label TikTok Ads. Show all posts
Showing posts with label TikTok Ads. Show all posts

February 28, 2023

TikTok Launched Sounds for Business: Here is What You Must Know!

TikTok allows users to add sounds to videos. But now, TikTok allows businesses to use commercially licensed sounds for ad content and marketing.

TikTok Sounds for Business is now available at an affordable price for TikTok business content creators.

Every business using TikTok for advertising and marketing can now access the TikTok audio library of commercial sounds.

You can now select professional music for your ads and organic content on TikTok.

Why is TikTok Sounds for Business Important?

TikTok Sounds for Business, commercial sound library: eAskme
TikTok Sounds for Business, commercial sound library: eAskme
 

TikTok report shows that 68% of users remember brands that use music or sound that users find interesting.

62% of users spend more time interacting with brands using music in ads and marketing content.

TikTok’s Commercial Music Library offers 500,000+ sounds and music files for businesses.

How to Add Commercial Audio to Your TikTok Video on Desktop?

Go to TikTok commercial audio library. Go to Usage and select “TikTok commercial use.”

You can filter music or sound according to audio duration, mood, genre, and theme.

After selecting the video, click on TikTok Video Editor links to use audio in your TikTok video.

How to Add Commercial Audio to Your TikTok video on iOS devices?

Open the TikTok app and tap the button to create a new video. Upload the video and tap on “Add Sound.”

After clicking the magnifying glass, you will see the audio library.

Tap the sound and check the commercial license.

Choose the audio, and you can use it in your TikTok video.

Why Should You Choose the Right Audio Licensing?

According to TikTok community guidelines, TikTok can remove audio from your video if used without proper licensing.

If the sound is removed from your video, you can choose another TikTok commercial sound with proper licensing. But if you have said something in that video, your audio will not return.

So it is best to use proper licensing before using the sound in your TikTok video.

How to Protect Your TikTok Audio Selection?

To ensure that TikTok will not remove your audio from your video, go to “Creator Tools” and check the copyright option.

It will make you understand if you have licensed music or not.

Conclusion:

Adding sound to TikTok videos is not a new thing. But using commercially licensed sounds in your video can make a difference.

Seeing how many businesses choose commercial sound in their videos is good.

Do you like commercial audio?

Stay tuned with us to stay ahead with more TikTok updates.

Don’t forget to share it with your friends and family.

Why?

Because, Sharing is Caring!

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August 20, 2022

TikTok Has Launched 3 New Shopping Ads Formats

TikTok is allowing the advertiser to run 3 types of shopping ads.

TikTok is giving priority to eCommerce.

Now, TikTok has launched 3 types of shopping ads with expanded placement options.

TikTok has Introduced 3 Types of Shopping Ads: eAskme
TikTok has Introduced 3 Types of Shopping Ads: eAskme

The 3 types of TikTok Shopping Ads are:

  • Catalog Shopping Ads
  • Live Shopping Ads
  • Video Shopping ads

Advertisers can access new shopping ad formats in the TikTok Ads manager under the “Product Sales” objective.

You can use shopping ads for advertising your ecommerce products even if you do not have an eCommerce store on TikTok.

Here is what you must know about TikTok Shopping Ads.

TikTok has Introduced 3 Types of Shopping Ads: eAskme
TikTok has Introduced 3 Types of Shopping Ads: eAskme

Video Shopping Ads:

Advertisers can create video ads for display.

You will see the existing features of dynamic showcase ads and collecting ads.

With video ads on TikTok, you can combine video creatives with your product cards using different ad variations.

You can choose a format to spread the brand message to drive consideration or use product specific to drive more sales.

The TikTok algorithm will use top converting ad combinations to optimize the performance of your ad.

TikTok will display an in-app landing page to understand user intent when a viewer taps on your ad.

Users will learn about your products or services with these landing pages and buy them.

Dynamic ads and Collection ads will still work till the end of 2022.

Catalog Listing Ads:

You can promote product catalogs with the help of Catalog listing ads on TikTok.

You do not need to create videos for catalog listing ads.

TikTok audience will know about your products or services without video ads.

Catalog listing ads will place product images in shoppable placements on TikTok.

Users can find ads on the For You page.

Live Shopping Ads:

You can promote a Live Shopping stream using live shopping ads.

With live shopping ads, the user will move from the “For you page” to your shopping event.

Live shopping ads will increase traffic to live shopping events.

Shopping ads on TikTok are under testing and will go live before the holiday season.

Who can create Shopping ads on TikTok?

To create shopping ads on TikTok, you must reach the “level one” status.

You can get this status by linking the product catalog and integrating advanced signals.

Here is the TikTok pdf guide that explains everything.

It is not necessary to use TikTok shop to run shopping ads.

Advertisers can make the audience move from TikTok to their shopping website.

Conclusion:

TikTok has a massive user base which makes TikTok the best place for advertisers.

Advertisers can create shopping ads to reach their target audience and boost sales.

TikTok shopping ads are getting better and will get more improvements in the future.

Stay tuned with us for the latest TikTok updates.

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